06/26/2022

Entrepreneurship 101: What Is It & How Does It Work?

Insights

6 min remaining

You’ve heard of Jeff Bezos and Oprah Winfrey before. They all come from different backgrounds, but have one thing in common: they are entrepreneurs.

What makes an entrepreneur unique? Entrepreneurs are not just business owners. Entrepreneurs help to grow their industry with original and innovative ideas.

Entrepreneurship requires a unique set of skills. These skills include perseverance, self-determination, and self-motivation. You will need to start a business to cement your online presence.

This article will provide you with an in-depth knowledge of entrepreneurship. What it takes to become an entrepreneur.

What’s entrepreneurship?

Entrepreneurship refers to the act of starting a business to make money. 

Entrepreneurship is a key part of our vibrant market. This can result in higher standards of living and new wealth generation.      

Entrepreneurship has been growing thanks to technological advancements and demand for innovative company ideas. Self-motivated individuals are seeking to be their boss and to control their destinies.

There are many types of entrepreneurship

There are many types of entrepreneurship. It is important to focus on the differences. These four types are the most important.

There are four types of entrepreneurship

  1. Small business entrepreneurship 
  2. Scalable startup entrepreneurship 
  3. Large company entrepreneurship
  4. Social entrepreneurship 

Small businesses entrepreneurship

Entrepreneurship refers to the act of starting a business without expecting it to grow into a big corporation or franchise.      

A small business owner may take out a loan but will be funding their venture entirely by themselves 

Scalable startup entrepreneurship

Scalable startups are those that invent. Silicon Valley’s living example is

Even though startups start small, many succeed in growing quickly and making big profits. These companies need more capital and outside investors to expand and penetrate new markets.

Large company entrepreneurship

Large company entrepreneurship refers to businesses that have a finite life span. They have the manufacturing process in place.

This kind of entrepreneurship is focused on creating new opportunities for expanding a company’s reach. External pressure to improve, or technological advancements that make them obsolete could motivate them to reinvent themselves.

Social entrepreneurship

Social entrepreneurship is all about creating products or services that benefit society. 

Recently, media attention has been focused on social entrepreneurs, particularly those who are committed to environmental causes. Some of the most prominent examples are Seventh Generation and Patagonia.

David Bornstein, the journalist, has a great quote on entrepreneurship: “What business entrepreneurs do to the economy, social entrepreneurs do to social change.” These are creative, driven people who question the status quo and take advantage of new opportunities. They also have the desire to make a positive difference in the world. Consumers now choose brands not only based on the product it produces, but also on ethical standards and moral responsibilities.

Why should an entrepreneur be you?

Entrepreneurship is risky but rewarding. 

You can make your boss 

You are in complete control of your work and can choose how you work.

Flexibility is important

Entrepreneurship appeals to many people as it gives them the freedom to work from home and take 2-week vacations. 

Your career will be guided by your values.

What makes you happy? How can you make your employees thrive?

Be a problem-solver

At its core, entrepreneurship is about taking risks and solving problems. Entrepreneurship is, at its core.

How to become an entrepreneur

Now you know why entrepreneurship is so attractive to so many people. Next, you need to find out how you can be an entrepreneur. These are five essential steps.

  1. Identify a problem
  2. Do your research
  3. Create a solution
  4. Build your network
  5. Secure funding

1. Identifying the problem

First, you need to identify the problem that you want to solve.

2. Do your research

The motto “knowledge is power” is apt. This is the time to start learning about the industry. There are many resources online to help you learn, no matter if it’s new or familiar.

Researching and getting to know your target audience can be done through books, blogs, and browsing other websites.

You will need to create a picture of your product to help you identify the ideal buyer persona. You should consider age, occupation, and the common problems buyers face.

These ideas can help you create a solution.

3. Search for a solution

Entrepreneurs are known for being innovative thinkers and innovative perspectives. This will help you attract investors and gain traction.

Howard Schultz was one such example. He went to Milan in 1983 in search of over 1,500 coffee shops. Schultz saw a need for it and created the first American coffee shop chain, Starbucks. The chain has grown to become the most well-known coffee shop in America. Schultz also set a new standard for coffee quality and highlighted the importance of good coffee. This resulted in a shift in the market.

4. Your network is your best asset

You have a lot of valuable tools at your disposal, including LinkedIn. It allows you to connect directly with professionals, but premium accounts (between $29.99 to $59.99/month) offer additional features that can prove extremely helpful to entrepreneurs at the start of their businesses. These include InMail messaging that allows you to communicate with people without requiring a connection as well as advanced search filters.

5. Secure financing

You have a brilliant idea. You have a great idea. Now, you need to discuss it with your friends and colleagues and come up with a practical solution.

You don’t have to start with cash, or even a rich uncle, to achieve your goals.

Search for investors.

How entrepreneurs benefit economies

Entrepreneurs bring wealth and jobs to the economy through a domino effect. When a business idea is innovative, other companies will follow it. 

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.