Premium cameras
and sport optics

 

New tricks

A fresh, reimagined campaign and distribution strategy for an iconic brand.

Consistency is key

Curated branding across a wide range of ad formats creates an immersive, consistent online experience.

Customized
messaging

Different messaging for different stages of the customer journey.

A picture perfect fit

Data helped pair customers with the camera model best
suited to their needs and experience.

Zooming in

Users see ads that correspond to specific products and how close they are to purchase.

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