06/18/2022

The Best WordPress Popup Plugins: Master Guide

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You are most welcome to join the club. We’ve all been there. This post is the best and most effective way to make a difference with digital marketing.

Are you looking for an easier way of creating popups on your site? Popup Builder Kobe Digital lets you create WordPress Popups without the need for a plugin. This guide is available!

Today, we will be discussing the top WordPress popup plugins which will increase your conversions within a short period.

This article is for those who have used a WordPress popup plugin.

This article will show you the best popup plugins available.

Statistics on Popup Conversion

Popups are great for generating major results, no matter how you feel about them. Use them correctly!

To learn how to use popups efficiently and achieve great results, check out these blog posts!

    Popups Convert    

    Should Email Newsletter Popups Be Used?    

Do popups convert? Check out the statistics!

  •   Entrepreneur reports that pop-ups have increased subscriptions by 86%, and sales by 162%.  
  •  
      Nikki McGonigal, a food blogger, stated that after eight months of comparing the results, the light-box form had driven over 7,000 more subscribers.  
  •  
      Sidebar forms had a subscription rate of 4%, while light-box forms converted at 5.5%. This is 1,375% more subscribers.  

It’s massive, isn’t it?

Are You Looking for a WordPress Popup Plugin?

Email marketing, as we all know, is the key to successful marketing and higher conversion rates.

  •  Are you looking for a Lead generation?  
  •   Are you looking to increase your subscriber base?  
  •   Are you looking to build relationships with your customers?  
  •   Are you looking to increase sales?  

Email Marketing is what you need!

What can you do to kickstart your email marketing campaigns? 

POPUPS!

A WordPress popup plugin is the perfect solution!

 You don’t need to install plugins to create a WordPress Popup. How? Click to learn more  

Comparison Table of 12 Best WordPress Popup plugins

  Popup Builder     Review     Scheduling     Analytics     Exit Intent Popup     Advanced Targeting      A/B Testing    Pricing   
  WP Popups     5     Premium    Yes     Premium     Premium     Premium     Premium     $35 to $299 per year    
  MailOptin     4.9     Above     Yes     Yes     Yes     Yes     $169 (yearly)   
  Popup Maker     4.9     Below     Premium    Yes     Premium     No     $16 (monthly)   
  Popup Builder     4.8     Premium    Premium    Premium     Premium     No     $71 to $149 (yearly)   
  Ice Gram     4.7     Yes     Yes     Premium     Yes     Yes     No cost   
  Popups     4.7     No     Premium    Premium     Yes     Premium     From $39 to $450 (yearly)   
  Beeketing     4.5     No     Premium    Yes     No     No     $8 to $49 (monthly)   
  Hustle     4.4     Yes     Yes     Yes     Yes     Premium     $49 (monthly)   
  Optinmonster     4.3     Premium    Premium    Premium     Premium     Premium     $9-$49 per month   
  Ninja     4.2     Yes     Yes     Yes     Yes     Yes     $26 (monthly)   
  Sumo     4.2     Yes     Yes     Yes     Yes     Premium     From $29 to $79 (monthly)   
  PopupAlly    4.1     Premium    Premium    Premium     Premium     Premium     $99 (yearly)   

1. WP Popups WordPress Popup plugin

WPPopups is WordPress’ popup creator. This intuitive template builder makes it easy to create and customize popups in just a few clicks. WP Popups require no design or coding experience.

Pros

  •  5 different popup locations  
  •  After X seconds, the option will be activated  
  •  Option to auto-hide  
  •  Font, color, and background can be changed  
  •  Days until the popup shows the feature  
  •  Shortcodes for social media networks  
  •  Filtering options  
  •  Compatible with many form plugins  
  •   A/B Testing    

Cons

  •  Display rules are not mandatory  
  •   Premium core features  
  •   Chat support  

 Pricing: Basic: $35, Plus: $99, Pro: $199, Agency: $299.50  

 Rating: 5  

2. MailOptin WordPress Popup plugin

You can increase conversions and boost lead generation by using MailOptin. With an easy-to-use form and template creator, you can easily create popup campaigns. The drag-and-drop builder is easy to use, so you don’t have to be a developer.

Pros

  •  GDPR compliant  
  •   Lightbox/Popup  
  •   Before and After Post opt-in forms  
  •   Sidebar/Widget opt-in forms  
  •   Calls to action display specific messages  
  •   You can create up to three opt-in forms  
  •   Page-Level Targeting  
  •   Scheduling  
  •   A/B Testing  
  •   Exit-Intent Technology  
  •   Slide-In  
  •   Scroll Trigger  
  •   AdBlock Detection  
  •   Analytics  
  •   Custom CSS  
  •   Autoresponder  

Cons

 Pricing: Standard: $69, Pro: $169, Agency: $269  

 Rating: 4.9  

3. Popup Maker WordPress Popup plugin

Popup Maker has been used by more than 300.000 websites around the world. It also has 2,698 reviews and a rating score of 4.9, making it one of the most popular WordPress popup plugins.

  •  Version: 1.7.30  
  •   WordPress Version: 3.6 and Higher  
  •   Tested to 5.0.1  

Popup Maker allows you to create responsive pop-ups with a WYSIWYG editor. You can also create your themes and set display parameters using the theme builder. You can also set the frequency that popup forms appearing on your website with cookies.

Pros

  •  Exit-intent Technology  
  •  Scheduling  
  •  Analytics  
  •  Advanced Theme Builder  
  •  Age Verification Modals  
  •  Scroll Triggered Popups  
  •  AJAX Login Modals  
  •  Forcible Interaction  
  •  Advanced Targeting  
  •  Scheduling  
  •  Videos  
  •  Integrations  

Cons

  •  AB Testing  
  •  Pre-made themes  
  •  Extensions such as Analytics, Exit-intent, and others are included in the “extensions package” which includes a monthly fee.  

 Pricing: Core plugin free, Extensions bundle $16  

 Rating: 4.9  

4. Popup Builder WordPress Popup plugin

Popup Creator currently has 100.000+ users. To increase your website’s conversions, you can create popups with the promotional model.

Pros

  •  Unlimited customization and creation of popups  
  •  Animation  
  •  Time-based segmentation.  
  •  Compatible (WPML and DIVI).  
  •  Many other plugins are supported by third parties.  

Cons

  •  Advance Targeting is available as a premium option.  
  •   Scheduling is available as a premium option.  
  •   The premium option includes popups that show frequency.  
  •   Analytics is available with the premium option.  
  •   Premium options include the exit-intent popup.  
  •   Premium options include age restriction, video, woocommerce popup, etc.  

Please see this link for more information:

 Pricing and Rating: Starting at $71 to $149 (billed annually)  

 Rating: 4.8  

5. Icegram WordPress Popup plugin

Icegram is a powerful WordPress popup plugin that converts visitors using beautiful opt-ins. It is also a free WordPress plugin. It also offers Pro and Max plans for advanced futures.

  • Version: 1.10.25  
  • WordPress Version: 3.9 and Higher  
  • Tested to 4.9.9  

 Icegram’s most appealing feature is the fact that it’s completely free!  

Icegram is different from most other services in that it doesn’t just offer popups. It also includes converting messenger, hello bar, and toast notification features.

Pros

  • Advanced Targeting  
  • In the popup body, add custom CSS or JavaScript.  
  • Flexible targeting options, such as pages and posts, are available.  
  • You can create targeted popups or optimized lightboxes in a matter of seconds.  
  • Sleek Action Bars are great for lead generation.  
  • Notifications for Toast  
  • Appealing Slide-in Messengers  
  • Analytics & Reporting  
  • A/B Testing  
  • Integrations  
  • No cost  

Cons

  • It is not easy to use and doesn’t offer a drag-and-drop builder.  
  • There are only 20 templates available.  
  • When compared to other services, the templates built in are less unpleasant.  
  • The exit-intent popup is a premium feature.  

This article provides more information:

 Pricing: Free  

 Rating: 4.7  

6. Popups WordPress Popup plugin

  • Version: 1.9.3.4  
  •  WordPress Version: 3.6 and Higher  
  •  Tested to 4.9.9  
  •  PHP Version: 5.3 and higher  

Popups WordPress plugin allows more than 60.000 people to show their important messages and increase their social followers. It also adds call-to-actions and grows its email list through simple popup designs.

Pros

  • Compatible with major plugins such as MailChimp and MailPoet  
  • Multiple display filters  
  • Geo-Targeting  

Cons

  • The premium version includes A/B testing.  
  • Analytics is included in the premium version.  
  • The premium version includes animations.  
  • The premium version includes support.  
  • The premium version includes Exit-Intent popups.  
  • The premium version includes advanced features.  

 Pricing: 39$-350$  

 Rating:4.7  

7. WooCommerce Apps by Beeketing

  • Version: 3.8.3  
  •  WordPress version: 4.4 and higher  
  •  Tested to 5.0.1  
  •  PHP version: 5.6 and higher  

Beeketing can be used to generate leads and increase conversions. It is rated 5 stars and has over 8,000 active installations. Beeketing provides powerful apps for businesses that include coupon popups and exit-intent technology. Let’s take a look at some of the most popular Beeketing tools!

8. A Better Coupon Box

This free WordPress plugin allows you to offer a discount for new subscribers or social followers. It integrates with all major email marketing platforms.

Better Coupon Box is an opt-in tool you can use to create popups for your visitors in less than 60 seconds. You can turn your abandoned visitors into email leads by using the exit-intent trigger. Better Coupon Box can be integrated with many other popular email services.

Campaigns can be triggered based on customer segments or pages.

9. Check out the Boost WordPress Popup plugin

Checkout Boost allows you to increase the checkout rate of your store and attract new customers with each purchase. You can offer special discounts and coupon codes through beautiful popups. This is how you can encourage your visitors to share their carts via social media.

Checkout Boost’s exit-intent technology can prevent cart abandonment.

10. WordPress Popup Plugin to Boost Sales

You can show customers relevant products and great alternatives with Boost Sales to increase sales and convert more customers. A popup will appear when a visitor adds an item to their cart to show them other options.

Cross-selling products can also increase their value. A corner popup with special effects appears to grab attention. This allows them to decide whether they want the entire bundle. You can also use the Game design technique as a way to encourage purchasing.

Pros

  •  Encourage customers to add items to their cart  
  •   Increase cart abandonment rate and increase checkout rates  
  •   Recalibrate abandoned carts and encourage repeat purchases  
  •   Establish long-lasting customer relationships and retain loyal customers  
  •   Quick Facebook Chat App  
  •   Integrations  
  •   Advanced Targeting  
  •   Offers UX/UI services  

Cons

  • Popups are difficult to modify  
  • You don’t always get notified when messages are sent by someone you don’t know.  
  • There is no A/B testing.  
  • No Geo-Targeting  

 Pricing: Beeketing, a SAAS platform, is available. Based on the features, prices range from $8 to $49 per month.  

 Rating: 4.5  

11. Hustle WordPress Popup plugin

  • Version: 6.0.5  
  • WordPress version: 4.6 and higher  
  • Tested to 4.9.9  

Hustle can be used as an online marketing tool to promote WordPress. To increase your website’s conversions, you can create popups and email opt-ins. You can also customize the design.

It features advanced behavioral targeting systems such as on-click, scroll, and location.

Pros

  •  Advanced Targeting  
  •  Exit Intent Technology  
  •  Geo-Targeting  
  •  Animations  
  •  Analytics  
  •  Integrations  
  •  Themes  

Cons

  •  The premium version includes A/B testing.  

 Pricing: $49 monthly  

 Rating: 4.4  

12. Optinmonster Popup Plugin

Optinmonster can be a great tool for growing your email list through a WordPress website. You can customize your popup campaigns with this drag-and-drop tool.

Pros

  •  Lightbox/Fullscreen popup  
  •  Mobile friendly  
  •  In-line  
  •  Opt-in technology 2 steps  
  •  Analytics custom  
  •  Exit intent  
  •  A/B Testing  
  •  Advanced targeting options  
  •  Different display options  

Cons

  • Complex user interface  
  •  Popups are difficult to design and set up.  
  •  Integration issues with third-party digital tools  
  •  Analytical data is difficult to comprehend  
  •  Customer support  

 Pricing: Basic: $9, Plus: $19, Pro: $29, Growth: $49  

 Rating: 4.3  

13. Ninja WordPress Popup Plugin

  • Version: 3.2.6  
  •  Version: 4.4 and higher  
  •  Tested to 4.9.9  

Ninja Popups is a name you’ve likely heard before. It’s one of the most popular WordPress popup plugins on the market.

Arscode developed this popular WordPress popup plugin and it is available on CodeCanyon. This is a fantastic deal considering its functionality, features, and ease of integration.

You can convert abandoned visitors with Ninja Popups You don’t need to be an expert to convert your visitors.

Drag and drop builders make it easy to create popups quickly and get started!

You can also optimize popups through tracking analytics. Google Analytics integration is a great tool!

Pros

  •  Exit-intent  
  •  User inactivity  
  •  Scroll depth  
  •  Time  
  •  Animations  
  •  Click here for two-step opt-ins  
  •  Scheduling campaigns  
  •  To see the popup performance, set a cookie  
  •  Customizing CSS  
  •  A/B Testing  
  •  Analytics  
  •  Fully compatible  

Cons

  • Ninja Popup doesn’t offer flexible targeting options, except page-level targeting.  
  •  Pre-made templates are available in 65+ formats. However, customizing these templates is difficult.  

 Pricing: $26  

 Rating: 4.26  

 Click to Compare Kobe Digital to Ninja Popup

14. Sumo WordPress Popup plugin

  •  Version: 1.30  
  •  WordPress Version 3.0.1 or Higher  
  •  Tested to 4.9.9  

Sumo currently has more than 100,000 active users and can help small and large businesses increase conversions. It is a simple tool that allows you to build your email list, decrease cart abandonment, increase value, and more.

Pros

  •  Sumo Shortcuts in ECommerce  
  •  Integrations  
  •  All-in-one marketing toolkit  
  •  Free Support for Customers  
  •  Google complaints  
  •  Dashboard focusing on ROI  

Cons

  •  The e-commerce package includes A/B testing for $79. Premium option  
  •   For $79., Customer Success Management is included in the e-commerce package.  

 Pricing & Rating: $29-$79  

 Rating: 4.2  

You might be interested in the top GDPR plugins.

15. PopupAlly WordPress Plugin

PopupAlly is used by 10.000+ people every day. This WordPress plugin provides a great service and is completely free.

  •  Version: 2.0.2  
  •   WordPress Version: 2.3 and Higher  
  •   Tested to 4.9.9  

PopupAlly provides a popup that allows you to create a list of visitors and convert them with Exit-Intent technology. You can also embed an opt-in form to your website and increase conversions instantly. A popup template that can be easily customized by users is a great way to enhance the user experience.

Pros

  •  Integrations  
  •  Exit-Intent  
  •  Advanced settings for Drag-and-Drop Designer Editor  
  •  Advanced settings for Popup Design  
  •  A/B Testing  
  •  Analytics  
  •  Mini-Survey Popups  
  •  Simple Visual Editor  
  •  Add videos and social media sharing code  
  •  Support & Tutorials  

Cons

  •  The premium version includes almost all the features.  

 Pricing and Rating: $99 (one-year)  

 Rating: 4.1  

16. Bloom WordPress Popup Plugin

Bloom from Elegant Themes, creators of WordPress Divi Theme, is an email opt-in and lead generation WordPress popup plug-in.

Bloom boasts over 100 customizable templates and a variety of design options. It promises higher conversion rates. This plugin is not available in the full Elegant Themes membership, which can be a bit expensive.

Display features

  •  6 types of display  
  •  A pop-up with opt-in automatic  
  •  Fly-ins with automatic opt-in  
  •  Opt-in online forms  
  •  Below is a list of opt-in forms  
  •  Opt-in forms for widget area  
  •  To unlock content, you must opt-in  

Trigger Features:

  •  Timed Delay  
  •  Bottom of the Post  
  •  Scroll on  
  •  Comment after you have commented  
  •  After purchasing  
  •  After Inactivity  

These features are not the only ones that the Bloom WordPress popup plugin offers. It also allows for 19 integrations of email marketing services.

Cons:

  •  Excessive sitting steps during the creation of the opt-in forms make them difficult to use.  
  •  There is no exit-intent trigger  

 Access to Yearly Pricing is $89.  

Wrap-Up

WordPress popup plugins can be a great way to convert visitors into regulars. Loyal customers are not something you can do in a matter of days. Strategic strategies are essential!

Here’s a comparison of the top WordPress popup plugins available. It should make it easier to choose the right service for your business goals.

When creating WordPress popups for your website, don’t forget about common UX mistakes. Our guide Popup Design: Common Mistakes and What To Do Instead.

I hope you enjoyed this article. Please share your experiences with any of the plugins listed above.

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.