06/01/2022

Paid Social Media: Advertising That Drives Sales

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Kobe Digital is a leading social media marketing agency. Kobe Digital is a top social media marketing agency. We are focused on driving business growth through social media.

Top-Notch Paid Social Ad Services

Social media advertising is now an integral part of social strategies across all industries. This allows businesses to diversify and reach the right people at the right times.

Every platform is unique and offers different ways to reach people. Any industry can use social media to reach, inform or convert its target audience.

Get in touch with us today to find out how we can help you increase your online presence and sales. 

To speak with a strategist regarding the benefits of social media advertising management, you can call, or contact us online.

7 Ways Our Social Media Ad Management Services Help Your Business

Our social media marketing management services extend beyond managing your campaigns. This includes driving sales and earning likes. To maximize your return on your investment (ROI ).

With our social media advertising services, your company can reap these 7 benefits:

  1. Connect with the people who matter to you
  2. Remarket to site visitors or email subscribers.
  3. Target data-backed messaging can be targeted using machine learning and artificial intelligence.
  4. Make cost-effective, results-driven advertising campaigns that achieve your advertising goals 
  5. Maximize the effectiveness of your advertising spend and increase your return on investment (ROI).
  6. Increase brand awareness among your target market’s most important users
  7. Customer loyalty is the key to repeat sales, word-of-mouth referrals, and customer retention.

Help your company reach its goals with social media advertising.

Kobe Digital offers transparent social media advertising prices

We believe in transparency and have posted our social media advertising pricing Any size business can use our social media advertising services

Social media advertising management in one package

Kobe Digital takes all the stress out of managing social advertising campaigns on Facebook and LinkedIn.

Our social media management services will provide the following services to your business:

  1. Managed social media advertising accounts
  2. Our dedicated team will respond promptly (within 48 hours).
  3. Setup up advertising accounts quickly on social media platforms
  4. Each platform has its ad strategy
  5. An ad campaign with unique ads and Remarketing
  6. Advanced demographic targeting including user intent and interests
  7. Consultation on a weekly or monthly basis with your account manager
  8. Analysis and reporting on campaigns, either weekly or monthly

We offer social media advertising services that include the installation of network tracking pixels, such as Facebook Pixel, on your website if your company hasn’t promoted your business on social media before. 

Who uses Social Media Advertising?

Whether you’re selling business-to-consumer, business-to-business, or ecommerce, social media advertising services can help your company. Social media accounts for 30% of all online time.

It’s a smart move to target people who are most at ease spending their time.

Kobe Digital allows you to combine several social media advertising services to create a campaign that is tailored to your business model.

Our social media advertising services can help you achieve many goals such as increasing conversions and brand awareness. 

It will include relevant content that is current with marketing trends. The strategy will consider the unique aspects of your business that will make you stand out from other companies.

Which platform should I use to manage social media ads?

Many social media platforms allow you to pay for advertising. However, it is crucial to choose the one that will allow you to reach the right audience.

Think about the major players in your campaign. 

  • Facebook
  • Twitter
  • Pinterest
  • Instagram
  • LinkedIn
  • YouTube
  • Snapchat

Our social media strategists can help you select the right social media platforms to manage your ads. Choosing the right networks will help you achieve better results.

Learn more about the different platforms and their advantages below.

Social Advertising Platforms
  1. Facebook
  2. Instagram
  3. Twitter
  4. Pinterest
  5. LinkedIn
  6. YouTube
  7. Snapchat
Advertising on Facebook

Facebook is currently the most popular social media advertising platform. Facebook now has 1.47 billion users per day.

Facebook is widely known as a leader when it comes to social media advertising trends.

Facebook lets users place ads with photos and videos. carousel. Slideshow and Facebook Instant Experiences:

  1. Carousel lets you display up to 10 images and videos in one advertisement. Advertisers can direct their visitors to multiple places on their website with one creative.
  2. Slideshow lets users create video ads using still images.
  3. Instant Experiences lets advertisers create immersive ads with photos, text, and product feeds within one page. It is very simple and quick for users.

Facebook provides many advertising options and targeting options. Advertisers can target specific demographics and interests through Facebook’s wide range of advertising formats and targeting options.

Advertising on Instagram

Facebook is the owner of Instagram. This means that Instagram’s advertising system is very similar to theirs. In reality, Instagram’s ads have grown 28 percent compared to December 2017 and July 2017.

The visual elements of an Instagram advertising campaign are vital. It doesn’t matter if you have the most expensive product or the best customer service.

Instagram ads can be made in the same format as Facebook: photo, video, slideshows, carousels, slideshows, and instant experiences. You can also target Instagram ads with video views and awareness.

They even have their own Instagram analytics tool.

Advertising on Twitter

Twitter has over 330,000,000 active Twitter users who tweet away every day. These could include increasing traffic, engagement, awareness, video views, followers, app installation, and app re-engagement.

Twitter offers targeted advertising similar to Facebook. It allows you to target ads based on your location, gender, languages, platforms, and devices.

Twitter is different in two ways. Twitter allows users to be targeted by keywords based on their Pinterest searches. Twitter lets you target users who are similar to people who follow certain accounts.

Target people who are like your competitors’ followers. This is where you include your followers in your target audience. 

Advertising on Pinterest

Pinterest had more than 200 million active Pinterest users monthly as of September 2017. Pinterest advertising campaigns may be based on an advertising goal.

Pinterest’s advertising goals are awareness, engagement traffic, and app downloads.

Advertisers can target people based on keywords and interests. Pins will be displayed in the users’ category and home feeds. This is based on the user’s past interests and the topic of the category.

Pinterest provides some demographic information and customer engagement. 

Advertising on LinkedIn

LinkedIn offers three kinds of advertising products for advertisers, depending on the campaign’s goals.

  • Sponsored Content
  • Sponsored InMail
  • Text ads

Sponsored content allows you to post content to your LinkedIn feed.

LinkedIn’s ability to target specific audiences is impressive. These can be industry, job, seniority, and company size.

Let’s say you own a heating-cooling business. LinkedIn could be used to help them market their company to potential business and corporate accounts

YouTube advertising

YouTube is not just a site to view videos. YouTube is also the second most used search engine, after Google.

Social media advertising agencies might recommend YouTube advertisements to companies with short video ads, ranging from 6 to 30-second TrueView in-stream ads.

Businesses can target individuals with YouTube ads using these assets based on their interests, demographics, and keywords.

Snapchat advertising

Snapchat has over 187 million daily active users with 71% who are younger than 34. 

Snapchat lets you create ads in three ways: Snapchat Ads Filters, Lenses, and Snapchat Lenses.

Do you need a social media agency for my business to be advertised?

Hiring a social media manager can be one of your biggest expenses.

You will need to add someone to your payroll and charge them for social media advertising. 

Social media is always changing. The field is constantly changing. This means that professionals need to keep up to date with new trends and updated advertising policies.

When deciding whether or not to hire a social media advertising guru in your company, consider how much money and resources you have.

An agency is the best choice if your company wants to create amazing social media advertising campaigns.

They have the expertise to help you get the results you want. 

Kobe Digital has a wide range of pricing options available that can be tailored to meet your needs. Our social media marketing experts can help you select the best strategy for your budget.

Ask about the possibility of receiving detailed reports and communications regarding campaign outcomes when you choose a social advertising agency. Kobe Digital offers extensive social media reporting and performance updates to help you assess the success of your social marketing campaigns.

Kobe Digital offers weekly and monthly reporting options depending on your needs for social media advertising. 

A social media marketing company should be able to tell you metrics like how many people saw the campaign and what actions they took. They will also know how they plan to target people for them to get the most action-oriented people to see it.

3 tips to find the best social media agency

Sometimes it can be hard to find the right agency among all of the available. 

These tips make it easier to find a social media agency or management service.

1. Make sure they offer the services you need

You need to look for a social media agency that provides the services you require if you are looking to make an impact on your small business’s social media marketing efforts. 

2. A pricing table outlines the cost of their social media advertising services.

The top advertising agencies worldwide will publish their prices.

Why?

They don’t want to waste their time or the time of any potential clients.

An agency that does not disclose pricing could be hiding costs or not having a clear pricing structure.

A transparent pricing policy means that they are serious about helping potential clients. They want to tell you their budget and what you can expect to spend on social media advertising services.

3. Do extensive research

Don’t settle for the first social networking agency that you find. 

There are many options to choose from, making it easy for you to make a choice. You can also set a budget and discover new services.

Before you sign the dotted line, get to know the company. Find out about their social media management services.

FAQs regarding social media advertising

Want more information about social media advertising? Visit our page on social media advertising services:

What’s social media advertising?

Social media advertising services help you promote your brand on social networks like Facebook, Instagram, and Twitter. This can help increase brand awareness, followers, leads, and even sales.

How much do social media advertising services cost?

The pricing for social media advertising services varies based on many factors, including the social platform and agency. They will then spend $450 to $6000 per month on social media advertising. 

Get in touch with the best social media marketing company!

Kobe Digital, the best social media marketing agency in my region, is your “best social media agency near you”.

Our social media experts at Kobe Digital can help you determine the best ROI on your social media advertising.

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.