06/02/2022

Ultimate Master Guide To Making Money on Twitch

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Are you a fan of gaming? You will love Twitch.

You may have heard that Twitch streamers who have the most followers make seven figures each year. Tyler Blevins, also known as “Ninja”, made $1 million for just playing a few hours in EA’s Apex Legends launch.

This will let you make some extra cash from your streams.

Perhaps you are still curious about how Twitch streamers make their money. 

This guide will explain the 10 ways you can stream money. Watch the video to learn how to build an audience on Twitch.

Let’s get started.

How can Twitch streamers make a living?

Twitch streamers earn money through viewer donations and crowdfunded subscriptions. Some Twitch streamers also make money via YouTube videos and crowdfunding via Patreon.

  1. Donations
  2. YouTube
  3. Patreon
  4. Affiliate marketing
  5. Sponsorships offered by brands
  6. Merchandise
  7. Sign up for our newsletter
  8. Twitch Bits
  9. Game sales
  10. Ad revenue

What does Twitch pay?

Twitch will pay for every 15-day that your account balance exceeds $100

Making money on Twitch with no partner

It is not easy to stream on Twitch and make money if you’re just starting.

Subscriptions, Twitch Bits, and game sales are not a way to make any money. A large following is necessary for sponsorships or merchandise.

You can make money on Twitch by starting with one of these four methods, even if you’re not a Partner.

  • Donations
  • Patreon
  • YouTube
  • Affiliate marketing

Let’s have a closer look at each one.

Donations

Twitch users love donating money or tips to their favorite streamers. 

Add a button to your channel that reads “Donate” and you can start collecting donations. This button can also be used with Muxy and Streamlabs.

Two main ways viewers can donate are:

  • Add a donation panel to your profile in the “About Me” section.
  • Share your donation link with a chat service like Nightbot or Moobot.

In-stream service can also be used for encouraging viewers to donate.

A musician might be able to take donations of music. First-person shooter gamers could offer to let their armor fall for a brief time to make the experience more thrilling.

YouTube

Uploading your most popular streams to YouTube channels is a great way to make some extra cash.

Upload game compilations, funny clips, or other content from your streams.

Making a living on YouTube can be hard. Uploading videos is a great way to attract new viewers to your Twitch streams.

Why?

Twitch doesn’t offer streamers many options for attracting new viewers. YouTube has extensive search capabilities, related video suggestions, and personal recommendations.

Top Twitch streamers regularly share their videos on YouTube  

Patreon

If you don’t have many Twitch followers, it can be hard to figure out how you can make money with Twitch. Affiliates cannot take advantage of Twitch subscriptions.

You might be able to incentivize viewers who watch your streams regularly by asking them to donate money to you each month on Patreon to get rewards for what you create.

For example, you could offer patrons exclusive video content, or share gaming tips.

A link to your Patreon account should be included in the description of your Twitch profile. During streams, you can also promote Patreon rewards.

Affiliate Marketing

Earn money on Twitch with affiliate links.

Affiliate marketing involves promoting offers online and receiving a commission for each sale.

That sounds great!

Amazon Associates affiliate advertising is the most common way streamers make money. Link to Amazon products and get a cut from all sales made by your viewers.

There are also LootCrate and Play Asia.

To Start with Amazon and set up the Amazon Blacksmith extension. Many Twitch streamers use this extension to promote their gear.

Share your affiliate links via your social media channels, chat with a chatbot, and during streams to increase income.

Making money on Twitch with a regular audience

Once you have a loyal following, it will be easier to make money with Twitch. There are two ways to make extra cash.

  • Sponsorships offered by brands
  • Merchandise

Brand sponsorships

You don’t need to be a Twitch Affiliate or Partner to land sponsorship deals. It would help to have a large audience that brands are interested in.

Twitch users can promote many brands and products.

Streamers are often approached by brands. There is no reason to stop you from pitching brands directly.

Services that facilitate sponsorship deals between brands and streamers such as PowerSpike, and HelloGamers, might be of interest to you.

Merchandise

You might be able to sell merchandise to your loyal fans, such as mugs or stickers.

Ninja, for example, is a streamer who sells branded hoodies.

To sell your brand’s merchandise, you can set up a Shopify shop. A print-on-demand app like Printify or Printful can be used to sell your brand merchandise. Dropshipping is another option.

Use Canva to create designs or hire designers through platforms like Fiverr or Upwork.

Affiliate Programs: How to Get Paid

You must meet the following criteria to become a Twitch affiliate

  • Minimum 50 followers
  • Broadcast 500 Minutes in Total over the Past 30 Days
  • Broadcast at least 7 days
  • At least three viewers simultaneously

You also have the option to become a Twitch affiliate, which gives you access to three additional ways to monetize your Twitch channel.

  • Sign up for our newsletter
  • Twitch bits
  • Game sales

Sign up for our newsletter

Twitch lets you subscribe to your favorite Affiliates and receive exclusive perks as well as a monthly payment.

Subscriber perks often include exclusive chat rooms, subscriber-only streams, as well as unique emoticons or merchandise discounts.

There are three levels of subscription available: $4.99 to $9.99 per Month, $24.99 to $254.99 per Year.

The best thing? Twitch affiliates receive half of the monthly income while Twitch receives the other half. 

Twitch Bits

Twitch allows you to accept donations once you are a Twitch affiliate. These donations will come in the form of Twitch bits. 

By watching advertisements and answering surveys, you can earn Bits. You can also buy Bits from viewers.

Bits can be described as virtual cheers or tips that viewers give streamers to show their support.

Twitch affiliates earn $0.01 for each bit they receive. This can add up quickly as your viewership grows.

Game Sales

Twitch affiliates can help you make money by selling games.

You can stream yourself in any Twitch game shop. The button “Buy Now” will appear on your profile, which allows you to access the add-ons and game.

Twitch Affiliates receive 5% off all games sold through their channel. Promote the games you love!

Making money on Twitch by working with a partner 

If you are a top-performing Twitch affiliate, you can apply for the Twitch Partner Program.

Twitch Partners get all the benefits and benefits of Affiliates, but with an additional benefit: Partners get a portion of the ad revenue generated by their streams.

Twitch Ads

Twitch will show pre-roll ads before viewers can join streams. Partners can also trigger midroll ads in a stream whenever they want — many Partners will show ads when they take a break or eat.

How much do Twitch streamers make from ads?

Twitch advertisements usually have a value of $0.002 to $0.01 depending on many factors, such as:

  • Total number of simultaneous viewers
  • Viewers’ geolocations
  • Viewers’ ages
  • Game being streamed
  • Seasonality (e.g. ads are more valuable during holidays)

How much would it cost to make $7 with 1,000 viewers earning $0.007?

Twitch ads aren’t the most lucrative way of making money. It can be a good way to make money if you have many viewers.

How to create an audience on Twitch

If you’re serious about making money on Twitch, it’s easy to do so.

Let’s face it, it takes time and a lot of effort. Even so, success is not always guaranteed.

What are the best ways to build a Twitch community? 

1. Find Your Niche

Be different from the rest to get attention. Find ways to create a niche in your industry.

You might have become an expert in a popular game. 

2. Other social media accounts can help you build a following.

Twitch is one of the smallest social media platforms. You have very limited options for promoting your streams.

Increase your Instagram followers or Create Your Audience on YouTube. Promote your Twitch streams to your followers.

Take Summit1g — He shares stream highlights through his Instagram account.

3. Connect with other streamers

Networking with talented streamers is a great way to generate new opportunities.

You can interact with other streamers, participate in chats and make them follow you.

You can also make friends and plug in other streamers’ channels This will allow for cross-pollination and new viewers.

4. Engage Viewers

By encouraging viewers to subscribe to your stream, and sharing it with their friends, you can convert them into true fans.

Get involved in everything you can.

We encourage viewers to ask questions, respond to chat comments, and make jokes. Our goal is to create engaging content that keeps viewers coming back.

Summary – Making Money With Twitch

Making money on Twitch is not easy. You can make extra money if you are hardworking and dedicated.

There are 10 ways to make money on Twitch.

  1. Donations can be collected using third-party services like PayPal and DonorBox
  2. Youtube ads can be shared by other users.
  3. Incentives viewers to be’ Patrons by offering rewards
  4. Promoting affiliate links can help you earn more
  5. Partner with brands to make money as an influencer Marketing
  6.  Print on-Demand products 
  7. Join Twitch to Grow Your Subscriber Base
  8. Get your viewers to give you Twitch bits
  9. Promote Games to make money from game sales
  10. As a Partner, you have the opportunity to earn money through Twitch ads

You can stream on Twitch to make money. The top streamers create content on other platforms to increase viewership.

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.