Affiliate marketing can help you grow your business by allowing affiliates to promote your products or services. Affiliate marketing is primarily a way to encourage referrals. Affiliate marketing is a way for people to recommend your products and services to earn a reward if they make a purchase.
This guide will discuss the benefits of creating an affiliate program for your company. Then, I’ll give a brief review of the top affiliate management software options on the market.
Why launch an affiliate program?
Affiliate marketing programs are available in almost all niches. Some niches are more popular than others for affiliate marketing. A study by Amnavigator found that the top three niches for affiliate marketing are fashion, beauty and health, as well as travel.
Viglink found that 65 percent of merchants who were surveyed claimed that affiliate marketing accounts for between 5% and 20% of their total revenue. This is comparable to the amount that most businesses make from direct sales via SEO and PPC.
Affiliate programs are a proven way of increasing your income. This strategy is great for your business and offers affiliates a great way to make more.
What makes good affiliate management software?
We have discussed the benefits of affiliate marketing. How do you choose the best software to manage your affiliate program?
There are many factors to take into consideration.
First, excellent affiliate management software should be easy to use. It should be easy to manage your affiliates, and pay out payouts. You should have a “at a glance” overview of the performance of your affiliates on your main dashboard.
Access to data such as gross sales and refund rates is important. You can also access background information on an affiliate. What number of sales has the affiliate made for other businesses? This data is important for deciding who you accept into your affiliate program.
Multiple commission models should be available in your affiliate management software. You need to be able to control when and how you pay your affiliates. You might offer a 10% recurring commission. You might also want to only issue commissions after 60 days.
It should also have strong security features and fraud protection.
These are the most important points to remember when choosing an affiliate management program. You will need to consider the specific needs of your business.
Here are some examples of things you should consider for your business:
- The platform’s size – Does it have a large number of affiliates?
- White Label Can you white label the service so that it appears as an independent platform?
- Third-Party Integrations: Does it integrate with tools that affiliate marketers use in order to maximize their revenue? is an example of affiliate tracking program .
I recommend that you make a list of your requirements before looking for software to manage your affiliate marketing program. This information can be used to help you choose the best software for affiliate management.
Five Best Affiliate Management Software Solutions
Now that you have an idea of what you want from your affiliate management system, I’m going to share my recommendations. Based on these factors, here is a list of five top affiliate management software options.
PartnerStack has a wide range of features that make it a popular software for affiliate management. You can group affiliates and offer unique content and reward structures to each segment. This is a fantastic feature that allows you to create different commission structures for different affiliates. For example, you could reward top affiliates with higher payouts.
PartnerStack will manage all your payouts. PartnerStack automates the process of monitoring which affiliates have been paid and which have not. The software automates the payment process, so that commissions are sent on time. It also complies with international regulations.
With custom forms and email flows, you can automate affiliate onboarding. PartnerStack allows you to host marketing resources for your affiliates in a convenient location right on their dashboards.
Although PartnerStack doesn’t have pricing information on its website you can see three plans: Enterprise, Growth and Essentials. It is criticized by some users as being too expensive with the basic plan starting at $500 per month. It’s still an excellent value for money, considering all it has to offer. To see the platform in action before you commit, you can book a demo.
Kajabi allows you to sell and create online courses. You can also use the affiliate management tools to manage your affiliate program. These features are only available for the Pro and Growth plans. The Pro plan is $319 per monthly, while the Growth plan costs $159 per Month.
You can easily enable or disable affiliate registrations using the intuitive affiliate dashboard. You can also customize the onboarding process for affiliates.
You can also see all commissions that have been paid to your affiliates through the dashboard. You have the ability to customize the payment method and schedule. This is up to you and your affiliate. Kajabi will refund any purchase made via an affiliate link. In this case, Kajabi will credit $0 for your commission.
Kajabi offers each plan a free trial.
Kartra can be used as a shopping cart system or an affiliate management platform. Kartra allows you to easily communicate with affiliates by adding them on an affiliate-only mailing list.
It is easy to review the applications of affiliates. Katra lets you send the mandatory terms and conditions to your affiliates before they can sign up for your programs. This is a great feature for those who want to be more selective about who can become affiliates in your program.
After adding an affiliate, you’ll see their profile, which includes past payouts and pending commissions. Kartra makes it easy to pay commissions. There are three options for paying commissions: bank wire, check, and Paypal. You can also set up different levels in your Katra affiliate program. You can have standard affiliates and VIP affiliates.
Kartra’s paid plan starts at $99 per month. This version also includes the affiliate management software. The Silver account is $199 per month, while the Gold plan costs $299 per month and the Platinum plan is $499 per month. Kartra also offers Enterprise-level plans. For a quote, you will need to contact them. Kartra also has a great feature: Kartra offers a 30-day money back guarantee
SamCart is an online shopping cart builder. It also provides affiliate management functions, which are ideal for merchants and ecommerce retailers that run affiliate programs.
You can approve or deny affiliate applications using the easy-to-use dashboard. You can also set the system for automatic approval if you wish.
SamCart allows you to pay affiliates in just one click. SamCart does not allow you to set a percentage for commission payouts, unlike PayKickStart. SamCart does not have a hub to distribute marketing materials. You will need to manually send them to your affiliates, which can be time-consuming.
SamCart’s paid plans start at $49 per month, but the affiliate center is only available with the most expensive plan, called the Scale. This plan costs $199 per month. SamCart offers a free 14-day trial and a 45-day guarantee of your satisfaction.
PayKickStart can be used to manage affiliates. It is used by over 1200 companies to manage affiliates.
PayKickStart lets you pay commissions at any time. You can also delay them if necessary. You also have the option to choose the payout method. Affiliates can be paid on a per-campaign or lifetime basis. There are many payment options available, including PayPal, Payoneer and wire transfer.
A potential downside to affiliate commissions is that they are paid in US dollars regardless of whether the product you sell is in another currency. This might not be an issue to you but it could be an issue to your affiliates who may prefer their commissions to be paid in their native currency. PayKickStart is a great payment system. It even has a timestamp that shows exactly when the commissions were paid. PayKickStart has fraud detection capabilities that will protect you against fraudulent commission claims.
PayKickStart also stores your marketing materials so that your affiliates can easily access them.
PayKickStart’s Growth Plan, which includes the Affiliate Management System, starts at $199 per Month. A Scale plan is available for larger affiliate programs at $299 per month. For those with bigger programs, there’s a Custom plan.
Both the Growth and Scale Plans come with a 14-day free trial.
Contrary to what some might say, affiliate marketing is a successful and highly profitable b2b marketing strategy which can both benefit merchants as well as affiliates. It will continue to bring in impressive revenue for businesses through 2021 and beyond. It is now the right time to start your affiliate program. The first thing you will need is a great affiliate management software solution. Here are five of my favorites. You can choose the one that suits you best and start to recruit great affiliates. You’ll see an increase in your profit margin if you launch your affiliate program correctly.