06/14/2023

Mastering ChatGPT Email Marketing: Become an Expert Email Marketer with This Comprehensive Guide

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You are tired of spending hours creating one marketing email after another?

You’re not the only one!

A Litmus survey found that 53% spend several weeks creating a single email. What if we told you that you don’t have to endure the long and tedious process anymore?

AI is the big thing for 2023!

Conversational AI chatbots such as ChatGPT or Chatsonic can help. They can save you time, reduce your efforts, and help create excellent email marketing campaigns.

AI is a powerful tool for email marketing. It can help with everything from ideation, research, planning, design, copywriting, and optimization.

This blog will explore the wonders of ChatGPT, and how to leverage its power to revolutionize email marketing. We have a special surprise at the end of this blog. So keep reading!

What is ChatGPT?

ChatGPT from OpenAI will be introduced in November 2022. It’s built on GPT 3.5 and has incredible language processing abilities. It can answer complex questions, write poetry and transform industries such as healthcare, education, and marketing. Chatting with a human is similar, and this is what’s revolutionizing the chatbot world.

This chatbot was so popular, it gained over one million users within five days. It was down multiple times per day and this upset users. OpenAI came up with a solution: a premium subscription, chatGPT Plus. The chatbot is available for $20 per month, even if the free version of the service is unavailable or full.

OpenAI, just when you thought things couldn’t be any better, released GPT-4 in March 2023. This is available only to ChatGPT Plus members. This version is more powerful than GPT 3.5 and outperforms it in accuracy and academic performance. It can also generate 25,000 words, compared to GPT 3.5’s meager 8,000! GPT-4 can generate an entire email sequence, which is highly accurate and creative.

ChatGPT Plus

There’s still more! OpenAI has also released ChatGPT plugins that allow you to do all kinds of things without ever leaving the chat window. The browser plugin allows you to search for the latest trends in email marketing, while the Zapier plug-in connects your email marketing applications. You can also use Code Interpreter to write custom code that will be used for your email campaigns.

If you want to make email marketing a breeze for your business, then ChatGPT will do the trick!

Now that you’ve learned all about ChatGPT, its amazing capabilities, and how to use it, now is the time to learn.

How do I use ChatGPT?

ChatGPT can be used in a very simple way!

  • Create an OpenAI account by visiting the ChatGPT website.
  • Enter your text prompt and ChatGPT generates the response you’re looking for in the Results area.

You can use it for a variety of purposes, including marketing campaigns, SEO and coding, job searches, financial planning, student projects, creating prompts for AI Art, and more.

ChatGPT can be used for email marketing to generate highly-targeted emails by analyzing a customer’s interactions with a website, chatbot, or social media. It can improve email marketing by optimizing content and providing feedback.

ChatGPT has many exceptional features, but it also has some limitations that you need to be aware of if you want to use the tool effectively for email marketing.

ChatGPT Limitations

  • ChatGPT’s major limitation is that it may be down, or to capacity because of excessive use by millions of users around the world. The conversational AI bot may show an error message – ‘Something went awry‘. This error can be fixed by refreshing the page.
  • ChatGPT was trained using a large dataset with data only up to 2021. This means that ChatGPT cannot take into account anything after 2021. It can be frustrating when you want to know the latest trends in copywriting and design for your email.
  • ChatGPT also generates incorrect and irrelevant answers confidently. This makes it difficult for users of the service to trust any information.

You might feel cheated if you rely solely on ChatGPT to manage your email marketing campaigns.

Chatsonic alternative to ChatGPT for email marketing

You had high expectations for ChatGPT and suddenly you feel there is no escape from these time-consuming email marketing tasks.

You are mistaken!

Other conversational AI bots can assist you with your email marketing. Other alternatives can help take your email campaign to the next step.

Chatsonic offers advanced features that make it an excellent alternative to ChatGPT. It is a powerful tool for email marketing. It is a combination of ChatGPT & GPT-4 that enhances your email marketing strategy.

Chatsonic will help you boost your email marketing results with its creative brainstorming tools, detailed research, engaging email templates, and eye-catching designs.

Chatsonic is the best AI conversational chatbot to use for email marketing.

  1. Access to real-time information: Keep up with the latest email marketing trends by connecting Chatsonic to the Internet. Chatsonic will provide you with answers and insights.
  2. Voice Command Recognition: Accelerate your email marketing with voice-assisted Chatsonic Conversations.
  3. AI Image Generation: Save Time on Finding the Right Stock Images for Your Emails. Chatsonic allows you to create AI visuals in just seconds.
  4. Gmail ChatGPT: No more switching between apps to create the perfect email. ChatGPT is an extension for Gmail that allows you to manage your emails in seconds.

Chatsonic is a mobile application for developers and a flexible solution for anyone looking for a tool similar to ChatGPT that can handle various email marketing tasks from copywriting emails to developing AI-driven strategies for email marketing.

Your email marketing will soar with Chatsonic at your side.

Use cases for ChatGPT in email marketing

We’ll explore the world of email and discover how to use ChatGPT for compelling campaigns, captivating subject lines, and persuasive content.

This section will guide you through ChatGPT’s use cases in email marketing, such as – Email campaigns and sequences, newsletters, cold emails, guest posts, building an email database, evaluating email marketing metrics, managing emails, etc.

1. Email campaigns

A lead does not convert instantly when they arrive on your site. It is important to nurture and familiarize them with your brand before they make a purchase.

Imagine an email campaign is the journey of “just browsing” into “Hell yeah, I am a customer!” It may sound simple but it involves a lot of effort, including segmenting lists, personalizing messages, A/B testing, measuring metrics, and optimizing the campaign accordingly.

Segmentation and personalization: After collecting good emails, you are confused about what to send to each of them. ChatGPT can suggest segments that match your goals, and then personalize the email content.

Chatsonic: Segmenting your email list with Chatsonic

A/B Testing: Finding your best email has just gotten easier

ChatGPT will generate multiple versions for your A/B test, such as subject lines or CTAs. This will speed up the A/B test process, allowing you to launch your best email sequence faster.

ChatGPT was asked to create two versions of an email subject line with a CTA to promote a webinar.

Planning Drip campaigns: Drip campaigns, huh! It can be confusing to plan the triggers and create multiple emails.

ChatGPT drip campaigns are not only fun but also effective.

ChatGPT allows you to create them completely from scratch, with the triggers, email generation, best tools, and best practices. ChatGPT not only gives you these options, but it will also walk you through the customer journey to give possible scenarios when an email may be needed.

Reengagement campaigns: Your subscribers are not opening emails. After all your email marketing efforts, it can be frustrating.

You may need to take a new approach to engage these inactive subscribers. ChatGPT can help you create a new campaign strategy to re-engage inactive subscribers. It can be used to add personalization, special discounts, and value propositions, as well as optimize email frequency.

2. Writing email sequences

It can be tricky to create email sequences, isn’t it? It’s important to create engaging messages to guide your subscribers on a journey and to motivate them to act. Let’s be honest, nailing the perfect tone and style in all of your emails is a challenge.

ChatGPT can help! ChatGPT is here to help create the personalized, relatable, and catchy email content. ChatGPT will ask you for some information about your goals, the audience you are targeting, and the results you hope to achieve. Watch as ChatGPT creates email sequences to address your subscribers’ concerns, keep them engaged, and increase conversions.

Sequence Structure: Your emails should flow smoothly and guide your subscribers through each stage without any hiccups. Finding the perfect sequence structure is not always easy.

ChatGPT will take care of you! It will help you create a well-structured sequence of emails that keep your subscribers interested and engaged.

Give ChatGPT a prompt, like the one shown below, with your sequence’s goal and the content type you wish to include.

Subject Lines: These are the gates to your email, which determine whether subscribers open it or not. We’ve all felt that frustration when trying to think of something relevant and catchy to make our emails stand out.

ChatGPT will help you create unique and attention-grabbing subject line ideas that will make your subscribers want to read more.

Email Copy: It can be difficult to create an email that will resonate with your subscribers, and encourage them to take action. It is important to produce content that is both informative and persuasive, while still being relevant to the audience.

ChatGPT allows you to create engaging email content, which is personalized and designed to resonate with your subscribers.

Personalize Content: Creating customized content for your emails can make all the difference in terms of connecting with subscribers and motivating them to act. With ChatGPT, you can customize your content based on their preferences and behaviors, making your messages more relevant.

Create visually appealing emails. Images can enhance your campaign’s effectiveness, as they can grab your subscribers’ attention and reinforce the message. You can use AI-generated art prompts to create visually appealing email designs. These can be used in conjunction with AI-based image-generation tools such as DALL-E or Photosonic.

ChatGPT is a powerful tool that can be used to create AI art prompts in emails.

  • Determine the visuals to complement the message or theme of your email marketing campaign.
  • Give ChatGPT a detailed prompt, including the context of the email campaign, desired visual style, and emotions or ideas that you would like to convey.

3. Newsletters

What can be a real pain? It can be a real pain to keep coming up with new, interesting content for your email newsletters every week. It is a constant struggle to keep your readers informed and interested while still keeping the content fun and relevant.

ChatGPT will make your life easier. You’ll have your personal newsletter writer, ready to assist you in creating content that your subscribers will enjoy. ChatGPT will help you create valuable and engaging newsletters by guiding them with information about your goals, audience, and topics. In no time, your subscribers will look forward to receiving your emails!

Content Calendar: Staying Consistent with Email Marketing can be difficult, right? It can be difficult to keep track of when and what you should send. A well-planned schedule of content can make a big difference in your ability to stay on track.

ChatGPT is your content scheduler buddy. This tool will help you to create a solid content schedule for your email marketing.

Repurposing Content: At times, it can feel like there are no more ideas to fill email campaigns. Content repurposing is a great way to keep your email campaigns fresh and engaging, without having to start from scratch every time.

You can turn your content into something exciting and new for your subscribers.

ChatGPT can help! It can help you transform your existing content into new pieces for your newsletter.

You can start by providing ChatGPT a prompt with details of the content that you would like to repurpose, as well as the format desired.

Tools to create email newsletters. In email marketing, the right tools can make a big difference. You need to create engaging content but also manage your subscriber list and track the results of your campaigns.

There are many email newsletter tools available that can help you automate the process and produce professional-looking emails that resonate with your target audience. Finding the best one for you is not easy!

ChatGPT will guide you through the process of making the right purchase by showing you what to look out for, identifying red flags, and what questions to ask during product demonstrations.

Content Generating:

Do you struggle to keep the content of your email newsletters fresh and interesting? It can be difficult to come up with content that is creative and resonates with your target audience. ChatGPT is the solution! ChatGPT helps you create emails that are engaging and grab the attention of your subscribers. This allows you to build a relationship with them on a more personal level.

4. Cold Emails

Cold emails are the bane of any marketer’s life.

It can be difficult to find the right message that will cut through the clutter and capture the attention of a potential customer. ChatGPT can save the day. It allows you to create persuasive and attention-grabbing emails that will open doors and spark conversation.

Start winning over prospects by kicking those cold emails to the curb!

Know your audience. Cold emails are intimidating, especially if you don’t know who you’re contacting. It’s important to research your audience before you hit the send button. This will ensure that your message is received well. Where do you begin? ChatGPT is a great place to start! You can use it to create convincing cold emails and gain valuable insight into your target audience.

Are you ready to try it out?

A compelling subject line: When crafting cold emails, the art often begins with the subject line. The first impression is what can make or ruin your chances of being noticed. It’s like breaking a code to find the perfect subject for your cold email. You only get one shot to make a lasting first impression, and to entice the recipient to open your email.

ChatGPT will help you create subject lines that make your prospects click to read the content.

Get ready to write subject lines that will turn heads and start conversations!

A cold email with value: You’ve probably been there before trying to create a cold message that sounds like a pitch without being overly salesy. We’re here for you! ChatGPT will help you create cold emails that are full of value and resonate with your prospects. Now you can quickly create emails that focus on the needs of your prospects and show how your solution will improve their lives.

ChatGPT is the perfect solution to replace annoying emails with conversations that are rich in value.

Follow-up emails: It can be difficult to follow up on cold emails. You don’t have to be pushy but you don’t need to miss an opportunity.

Why not use AI to create the perfect follow-up email on Gmail instead of switching between ChatGPT, Gmail, and Gmail?

Confused! Chatsonic Chrome Extension allows you to compose, follow up, and summarize your cold emails.

Tracking and analysis: You will no longer have to throw emails into a black hole, not knowing if they work or not. This can be changed by tracking and analyzing the performance of your cold emails.

ChatGPT will help you refine your approach to increase conversion rates. You will be able to pinpoint what resonates and make data-driven decisions to improve your email game.

Take the guesswork out of cold emailing, and bask in the glow!

5. Guest Postings

It can be difficult to create the perfect pitch for a guest post. How do you show your expertise, provide value and leave a lasting impression at the same time? ChatGPT will help you craft standout pitches for guest posts that attract editors’ attention and lead to valuable collaborations.

ChatGPT can help you turn your guest posting dreams into reality.

Find publications to target: Finding the best publications for guest posts can be a maze. What if there were a better way? ChatGPT can help you find those hidden gems.

This tool simplifies the process of finding and identifying the most relevant publications to your area of expertise.

Create ideas using guidelines Creating guest post ideas that comply with the guidelines of a publication can be intimidating.

Here’s some good news: ChatGPT can be your creative partner! It simplifies the brainstorming, allowing you to come up with engaging and relevant ideas that meet publication criteria. Are you ready for your creative potential to be unlocked?

Create a pitch email/ message: The art of pitching emails for guest posts is not easy to master. ChatGPT will make your emails stand out! You can use it to help you create pitch emails that highlight your expertise and communicate your value proposition. Turn your pitch emails into keys to exciting guest post collaborations.

6. Email List Building

It’s like trying to catch an elusive flock of butterflies. ChatGPT makes the process easy! It can help you create effective strategies to grow your email list and attract subscribers who are eager to engage with your content. Get ready to turn your email list from a stagnant community into one of the thriving fans!

Selecting an email marketing tool: Finding a platform that is right for your company can be a challenge. With so many options available, it’s not surprising that the process can be confusing.

ChatGPT can help! ChatGPT can help you by providing information about your requirements.

Create an irresistible Lead Magnet: Stuck on how to create a lead magnet that will have people sign up for your email list? Don’t worry! Many people face this challenge.

What if you were told that having a ChatGPT chat is all you need to create a Lead Magnet?

Do you still not believe us? ChatGPT is a great way to test yourself.

ChatGPT can be used to continue the discussion.

Design opt-in form: Want a high-converting form to increase your email list? Do you want visitors to pay attention when they see it? Designing a visually appealing design that is user-friendly and provides real value for your subscribers will help you boost your email list.

ChatGPT can help you create the perfect opt-in form quickly! ChatGPT will help you generate design ideas, layouts, AI art prompts, and copy that resonates with your target audience.

Your opt-in form will look professional, be optimized for conversions, and you’ll be ready to grow your list of email subscribers like never before.

Use content marketing. Building an email list by using content marketing can be a powerful way to attract and retain subscribers who are genuinely interested in what you have to offer and your brand. Content marketing is a powerful strategy that can help you build a loyal audience by creating valuable content that addresses your audience’s interests and needs.

Using chatGPT for your content marketing will allow you to create engaging content that increases traffic, grows your email list and establishes the brand as an authority in your field.

7. Email marketing metrics: how to measure them

Do you find yourself sending email campaigns, but wondering if it’s making any difference? It can be frustrating to not know if your marketing efforts are working, especially when you invest time and money into them.

Fear not! ChatGPT will help you professionally measure email marketing metrics. It can help you set up and track key metrics like open rates, conversion rates, and click-through rates.

ChatGPT is your partner for email marketing analytics. You can measure the effectiveness of your campaigns and adjust your strategy accordingly.

Email marketing KPIs: Most people suggest that the more metrics you track, the better.

It’s important to track metrics for email marketing campaigns, but it isn’t about tracking as many metrics as possible. It’s more important to choose the metrics that are aligned with your goals.

The list is endless: open rates, click-throughs, bounce rates, and conversion rates. ChatGPT can help you match your email marketing goals with KPIs.

Setup Tracking: Setting email marketing metrics tracking up can be overwhelming, particularly if you are new to email marketing. You don’t need to do this alone. ChatGPT can help.

ChatGPT, a language model trained on massive data, can give you personalized insights and suggestions to set up email marketing metrics tracking depending on the tool that you use. It can provide step-by-step instructions on how to set up any KPI in your email marketing tool.

Calculate your KPIs. You don’t need to be a data scientist to understand the metrics of your email marketing. ChatGPT will help you easily calculate any email marketing metric.

8. Manage emails

It is not the last thing to mention that managing emails can be a hassle at work. Email marketers, who receive and send hundreds of emails each week, will find this useful. chatGPT for Gmail can help you better manage your emails and save time. It allows you to compose, reply, summarize, and follow up emails quickly.

Composing email: Install the Chatsonic Chrome extension and, when you are ready to write a new message, click on the CS icon within the Compose Email Window.

Write an email to …”. Choose your preferred tone, click “Write” and voila! Chatsonic will create a professionally-written email for you with a pre-written subject line in no time. Try it out, your inbox will be grateful!

Replying to emails: Your email replying options are not limited. Chatsonic Chrome Extension allows you to write perfect replies in 3 different tones. You can even customize them. Never before has it been so easy to continue a conversation!

Chatsonic for replying to emails

Summarize email conversations: This feature is gold! This feature is great for quickly catching up with email conversations. You can create an email thread summary in a single paragraph or timeline.

You’re now ready to go! Just click the CS icon on the top right of your email.

ChatGPT is a powerful tool for email marketing.

GPT-4 powered Chatsonic can be a game changer for email marketers who want to save time, streamline workflows, and get better results. It helps you with email marketing tasks such as building email lists and creating email sequences and AI visuals.

ChatGPT Prompts for Email Marketing is a great way to make the most of ChatGPT.

The Chatsonic Chrome Extension automates repetitive tasks such as sending emails, scheduling following-ups, and personalizing messages. This allows you to spend more time on important activities, like developing strategies and building relationships with your subscribers.

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.