Ecommerce is highly competitive and requires strategy, web content creation, high-level web design, and images.

While internet shopping is convenient, customers will not have the same experience in-store. Customers should be able to see images of your products.

Ecommerce retailers sometimes have trouble finding images that tell customers what to expect. 

Get a no-obligation quote online or speak to a strategist to discuss your ecommerce site! Learn how ecommerce businesses obtain images for their products.

Option 1: Photos directly from the manufacturer

Images are available directly from the manufacturer via ecommerce vendors.

This option can be used by almost all third-party online retailers. Both the vendor and manufacturer will make more sales, and generate more revenue.

Ecommerce websites that are unable to obtain images for any reason can go to the manufacturer’s website to find images.

An ecommerce company might scan an image from a manufacturer’s catalog and turn it into digital.

All these are possible ways that an ecommerce company can get product images from a manufacturer in any medium.

Option 2: In-house Photography

Manufacturers might not have images of their products. This happens most often because a manufacturer creates a new product, and an online company is granted first rights to initial sales via contract.

The ecommerce website may take photos of the products and adjust them before they are uploaded to their website.

The manufacturer usually ships the product to an ecommerce site After that, a team takes photos and stages the product.

The manufacturer will then be able to allow the product into its stock or ask for it to be returned. The photos that it needs will also be available.

A manufacturer may ask permission to use photos after they have been processed. If they are the first photos of a new product, they might share them with their vendors.

Option 3: Locating the product in stores, taking photos

Very rarely, manufacturers might not have photographs of their products in stock 

An ecommerce company may need to locate the product in a physical store or buy it from another location.

It’s unfair and not what you want. Sometimes, however, it takes more effort and costs to complete the task.

Ecommerce companies won’t fight this situation as it is a short-term investment.

The product is purchased by the ecommerce company and photographed. After they have taken the photos, they can resell the product.

Although an ecommerce company shouldn’t do this for all items in its inventory it is a good idea.

Option 4: Composite imaging

A manufacturer may create a new product by combining two products or making slight changes to existing products.

Ecommerce companies might not want to receive images of the product or photos of the actual product. A photo manipulation expert may be able to create images that are accurate and saleable.

This type of image can be made in minutes. This is a better option than sending products without photos.

While it might not be a photograph of the item in its entirety, doctored images can show the item’s beauty and save money for both the manufacturer and ecommerce business.

Option 5: Schematic drawings

It is rare for a manufacturer not to have photos, inventory, or other options for an ecommerce website.

If this happens, an ecommerce site might be required to display the schematic drawings of the item. This will give shoppers a better idea of the product they are purchasing.

Ecommerce businesses do not want this outcome. Sometimes you need to be able to accept what you have, and not fret about what you might have.

Images of large sellers are not often applicable. These images are used more often to show replacement parts, accessories, inserts, or plugins as well as non-standard add-ons.

These drawings will not be used for very long by ecommerce businesses. Customers will always look for quick ways to get a photograph.

Drawing is better than nothing.

Kobe Digital can help you get product images for your ecommerce company

Kobe Digital is a group of experienced ecommerce professionals that can help with your online store’s setup. 

We’ve achieved great results in the past for ecommerce businesses and we will continue to do so for you. Contact today to get an ecommerce strategy that works for your business.