Beginners Guide To Live Streaming


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People are inventing new ways to connect digitally and with their friends and family

Live streaming may sound complicated but it’s quite simple. Create your live videos using many online platforms.

This article will explain everything you need to live stream. Next, we will talk about how to live stream from your website, YouTube, Facebook, and Instagram.

Equipment streaming live

Live streaming is easy. Here’s a list of the equipment that you will need to stream live.

  • Strong internet connection. It is important to ensure that the location you are filming in, such as your garden, exercise area, or church, has reliable internet connectivity.
  • Professional microphone. This microphone is superior to the one found on your smartphone or laptop. It will produce clear sound and minimal background noise.
  • Tripod. Tripod.
  • Encoder. An encoder converts your content to streamable formats for the internet.

Live streaming platforms

After you have selected your equipment, it’s important to know about live-streaming platforms. You can upload to any number of them to expand your reach.

Popular live-streaming sites include:

  • Your website
  • YouTube
  • Facebook
  • Instagram

Your goals and audience will determine the platform you choose. You have complete control over your content and how it is presented.

Live videos can be used to promote your brand via social media. 

Let’s take a look at how to stream live on each platform.

How can you stream live from your website?

Your stream to your website directly and can connect with your users in real-time. 

These steps will allow you to live stream from your computer to Kobe Digital’s site.

  1. Get the live stream encoder at Streamlabs OBS.
  2. Click “Live Stream” in your Video Library.
  3. Click “Desktop” under “Go Live Now. “
  4. Select “I Have an Encoder”
  5. To live stream your stream, choose a Kobe Digital Video Channel.        
  6. Under “Video Info,” you can add details to your video. Click “Next” to choose whether the video is available for purchase or rental. “
  7. Copy the Server URL or Stream Key from the Connect Stream tab. Copy both of them and paste them into the encoder.
  8. Open the OBS Studio Encoder from your computer. Click “Settings”. Next, click on the “Streaming” tab to your left.        
  9. Select “Custom Streaming Server” from the drop-down menu. Copy your Server URL and your Stream Key into the appropriate fields.
  10. To see your camera’s feed, click “OK”.
  11. This is the moment that you have been waiting for. Click “Start streaming”.
  12. Click “Stop streaming” to close the encoder.

The live streaming can be done from an iOS device using.

You can still schedule your live-streaming event, even though it’s not convenient for you.

How can you stream live on YouTube?

YouTube is the best platform to begin vlogging or video marketing. Streaming live is an excellent way to connect with your audience.

Live streaming on YouTube is possible with a webcam or a separate camera. YouTube requires that you have at least 1,000 subscribers to live stream. 

An encoder is needed to live-stream YouTube from your camera. 

  1. Make a YouTube channel.
  2. Open Creator Studio Tools and click on the “Live streaming” tab to enable your channel.
  3. Download an encoder if you don’t own a webcam.
  4. Click the Upload icon in the upper right corner. It looks like a gray camera.
  5. To access the Live Control Room, click “Go Live”.
  6. Scroll to the top of this page and click “Live Stream”.
  7. Add details to your video. 
  8. Use the encoder to start your dashboard.
  9. Click on the “Go Live” button at the right.
  10. To close the stream, click “End Stream”.

If you’re streaming live to YouTube using a webcam, an encoder is not necessary. Click the grey icon at the top right and choose “Go Live.” Then, click “Webcam. “

How can you stream live on Facebook?

You can also broadcast from your Facebook account. This is something you may have heard. YouTube restricts mobile video to channels with a large following. Facebook allows anyone to broadcast using their phone.

Facebook Live’s inception in 2016 has seen an enormous rise in popularity. Live videos are more engaging and work better with Facebook’s algorithm.

How to live stream Facebook using your smartphone.

  1. Tap on the camera icon in Facebook’s app on the right side of the search bar.
  2. Allow Facebook to access your microphone and camera when asked.
  3. Scroll to the bottom of your screen and click “Live”
  4. Set your privacy preferences and post preferences
  5. Enter some details now. Choose a description, choose a location, tag friends, and so forth.
  6. Use the magic wand icon on the top right to add filters, lenses, or drawings to your next video.
  7. Click “Start Live Video” to broadcast. The broadcast time limit is 90 minutes.
  8. To end the broadcast, click “Finish”.
  9. To have your video posted on your Facebook Business page or personal wall, click “Post your replay”

Broadcasting via your webcam is easy. Simply go to Facebook and click the “Write Something” box. Next, click on the “See All” option. Click “Start Live video”

How can you live-stream Instagram?

Now, let’s turn our attention to Instagram. These videos give your followers a glimpse into your day and show you what you’re up to.

This is a great way of promoting videos. This is a great way to build authentic relationships with your viewers so that they can get to know you and your brand.

Live video can be taken from your smartphone just like other Instagram features. 

  1. Tap on the camera icon at the top of the feed. Swipe right from any spot in the feed.
  2. Scroll to the bottom of the screen and click “Live!”
  3. Click the circle recording button. Live broadcast!
  4. Click “End” in the top-right corner to save your work.
  5. Tap “Share to Story” to share your replay from your live video. You can then post it to your Story. To make your content searchable, you can add hashtags and location stickers to your story.

That’s it!

Live streaming best practices

Each platform works uniquely but the strategies that will make you successful are similar. 

  • Know your audience.
  • Promote your event. You should announce your event on multiple channels, such as your website, social media pages, and email newsletters. 
  • Practice before you go.
  • Interact with your viewers.
  • Keep in touch. It is important to continue to follow up with viewers after your video ends.
  • Edit your content.

You are now able to live stream. Next, you can engage your viewers through live interaction. Follow these steps to get the job done quickly.

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.