Graphic design trends don’t last too long, so it’s hard to predict what will be hot in typography by 2022.
We can speculate on which niche fonts will be the most popular this year, as they don’t often come out of nowhere.
These are the top 8 trends in typography that you should be looking out for in 2022.
Handwritten fonts will be very popular in 2022. A handwritten font can make small businesses seem more human and approachable due to its loose, personal feel.
Customers are more likely to view you as a person than a company. This can be a benefit if your goal is to create a warm and traditional atmosphere. Fonts such as these are great for small businesses that wish to establish a deeper relationship with their clients, even though they may not be appropriate for large companies.
Vintage typography is similarly growing in popularity to handwritten fonts. This is due to the emotional connection that people can feel when they see it. They love classic typography because they are familiar with it and can feel nostalgic about it.
This font is ideal for small businesses trying to tap into someone’s childhood or past. It’s a great way to encourage someone to become your customer.
Cutouts and Overlays
Website designs and marketing materials that use cutout fonts are gaining more depth. This allows you to add layers to your design, which makes it more attractive.
These are great way to add images or patterns to your text. They give your design a 3-dimensional effect without needing to be fancy.
When designing websites or refining an online brand, standard fonts can be restrictive. Variable fonts are a trend that we anticipate will flourish in 2022. These fonts have dynamic settings for width, weight, and other attributes that can’t be changed too often.
Variable fonts can be used to replace one font with another. They are easy to edit and change to make them thinner, thicker, or bolder depending on the purpose. They are responsive, so they can be used on any device. With the increasing importance of user experience, we will likely see more of them in 2021.
Contrasting elements are a great way to make typography stand out, whether it’s large and small or black-and-white. A lot of text can grab attention, but the smaller fonts will provide the information that they require.
This isn’t a new idea. It’s a big ‘SALE’ sign with details about the offer below. However, it is becoming more popular in typography. This creative way to draw the eye is a great way to emphasize an important point.
This new trend in typography can be attributed to Kanye West. It’s simple, but effective, to repeat the same phrase or word multiple times. It was most well-known for Kanye’s album The Life of Pablo, but it is becoming more popular among artists and small businesses.
This is the best typeface. The text does all the work, so you don’t have to think about the imagery. Even though the words are repeated over and again, it makes a powerful visual statement.
This typeface is most common for small artistic businesses that want to inspire their customers.
Although this is not an easy task, it can be creative and visually appealing. Try different fonts to see which one works best together. You need to know the difference between art and chaos.
Although the below example is extreme, it will give you an idea of what to search for. You will be drawn in by the combination of different font styles and fonts. Try different fonts to see which one works best.
Keep the content of your design at the forefront. The combination of words and fonts must be appropriate and relevant.
A colorful font is a great way to show potential customers that you are a small business that is energetic, passionate, and vibrant. We expect brands to embrace all colors in 2021 and abandon traditional black fonts.
You want your business to stand out, so choose colors that best reflect who you are. Avoid loud and distracting colors as they will only irritate, not attract.
Join the conversation below if you have any other typography design trends you predict will be successful in 2022. For help with any of your design needs, continue your discovery and get in touch with skilled designers and creatives.