We’ve seen many trends emerge within the Facebook advertising ecosystem over the past year.
Here are some brand favorites we anticipate seeing more of as we approach the end of 2021.
1. Stop Moving
Both advertising and design have taken to the streets in stop motion. Advertisers have a unique way to engage users via mobile. They can show stories and product messaging using simple, catchy motion.
2. Quotes and Reviews
Marketers are relying on customer reviews and testimonials to build trust in a world that is constantly bombarded by new products and marketing services in Las Vegas. This trend in Facebook ad design will only continue to grow.
3. Custom Illustration
Many brands are now using custom illustrations to enhance their brand. It is an excellent tool for quickly communicating a brand’s name using simple, eye-catching visuals.
4. Product Packaging & Unboxing
Many product companies are reconsidering the role packaging plays within their branding and placing it at the forefront. We expect more advertisers to embrace this trend as part of the Facebook ad design trends in 2019.
5. Selling Content
B2B technology companies are leading the charge in content marketing. They use channels such as Facebook to promote eBooks and guides. This trend shows no signs of slowing down.
6. Simplified App Screenshots
Brands are increasingly turning to their products as visuals, as generic lifestyle imagery is less effective. Advertisers are focusing on the basics to quickly show product details in their ads as attention scrolling and swipe speed increase.
7. Product Images in Carousels
Advertisers had a great way of diving deep into products with Carousels. They are mobile-friendly and designed with mobile users in mind. These ads were a great way to show how apps or physical products work, as well as onboarding and product features and capabilities.
8. Data Visualizations and Visual Cues
Mobile marketers need to be creative to display multiple data points quickly. It is easy to communicate your messages quickly by combining text and simple graphics with graphs or tables.
It is a great way of attracting attention to your products and telling a story. These Facebook ad design trends will continue to be popular in 2021.
Consumer trends are constantly changing, and we know how hard it is to keep up. We’re excited to see what 2021 has in store for digital advertising including mobile advertising services in Miami.