Your app should stand out from the rest in the app marketplace with its flawlessness, as competition is fierce in this mobile app market. A single mistake can turn a user away. This article will help you avoid the most common mistakes in mobile app design that even seasoned app developers make.
Your business can benefit from mobile apps in many ways beyond what you might imagine. Mobile apps can open new revenue streams, allow customized content, are closer to your target audience than websites, and offer rich user experiences.
Your competitors may already have invested in mobile apps. You need to create an app that is unique in UI/UX and has interesting features.
As the Senior Digital Content Producer for Cubix (a top mobile app development company in America), I have seen clients take design inspiration from their competition.
If you want to make money with your mobile app, however, you must create a distinct brand identity. Avoid cutting corners. It takes time to create a mobile app that is truly unique.
Even if the app’s designers don’t see them, users will still notice any errors. This article will show you how to avoid the most common errors that designers make.
Five Common Mistakes in App Development
- Design your interface for mobile devices
- Experiences can be a great way to attract new customers
- Create a logical, intuitive UX
- Design your unique style
- Make sure there is enough negative space
1. Create Your Interface for Mobile Devices
Your brand’s essentials should be reflected in your mobile app.
Mobile apps are different from websites. Your mobile app can’t be treated and designed the same as your website.
Mobile app designers may forcefully incorporate the client’s website design into their mobile app. This compromises the quality, aesthetics, and effectiveness of the app.
Mobile phones have smaller screens than laptops and desktops. This means that there are fewer elements on one screen.
It’s better to give your app a unique look and feel. You risk overloading the user’s screen with features and reducing the overall user experience by trying to include every element of the website.
2. Get new customers with experiences
Two of the most important key performance indicators (KPIs), for mobile apps, are user downloads and logins.
Encouraging app users to register is one thing. Forcing them to do so, however, is quite another. Some users are averse to apps that contain too much. Users don’t need to register or sign up to use the app.
Like me, mobile app users don’t like giving out their email addresses or other contact information to every app. Users don’t enjoy signing up for unnecessary notifications and not getting exciting content unless they are confident the app has it.
Offer users something in exchange for signing up for your app. If you’re creating a marketplace, allow users to explore the products before asking them to sign up.
Instead, ask them to sign in to add products to their cart and complete their order. You can launch a news app or blog app. Let users read the headlines, then ask them to sign-up to see the entire story.
Allow users to take their time before deciding whether or not they want to register. While they’re exploring, make sure to convince them to register.
3. A Logical, Intuitive UX can be created
Designers assume that the user is familiar with the app’s functions and neglect to explain the basics.
Because you have spent countless hours working on the app, you know where and how to find any information. This knowledge is not available to your user.
Your user experience (UX ) must be intuitive and clear. Make sure the information is easily accessible for users to locate.
Do not expect users to make extra efforts to locate product information, availability, returns policies, or other details. So users don’t become frustrated, give all information upfront.
Keep the design simple to avoid confusing users. Most likely, your target audience already has many apps installed on their phones. To identify the best practices for basic operations, I recommend that you look at the most downloaded apps in your market.
Avoid jargon. We all know the meaning of a shopping cart. It is best to avoid using another term for it as it can confuse the user.
4. Copying designs from competitors
Copying a competitor’s design is a terrible thing. You could lose your identity.
Apps from multiple sellers are often explored by customers before they purchase. Your target audience may have seen the mobile apps of your competitors.
Users won’t remember new information if they are presented in the same design as before. Businesses that lack creativity or uniqueness are also questioned by users.
It is harder to stand out from the crowd if you copy designs from another competitor. You are also dependent on your competitor’s ability to evolve and change, so you must too.
5. Don’t forget to leave enough negative space
Many app developers use too many elements. This leaves too much negative space between buttons, confusing users and creating confusion.
You can leave some space empty. The app’s negative space provides a clean look and helps organize the content.
Users may lose faith in your brand if the space is too cluttered. This could lead to users leaving the app.
Clean lines and negative space show that the designer cared enough about making the app easy to use on a smaller screen.
Because the buttons are too tight, users shouldn’t be able to tap Cancel instead. New users will also find clutter frustrating.
Common Mistakes Can Make Your App Stand out
These mistakes can be made again, but don’t panic if they haven’t been repeated in the past. Some of these design errors have been made by Cubix designers.
Keep your designs simple and easy to use. You should optimize your mobile plan and not copy your competitors.
These 5 mistakes are common and your app will be a winner.