08/08/2022

How To Manage Multi Channel Inventory

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An online retailer can reap the benefits of an improved inventory management system. We will examine five methods to improve multi-channel inventory management.

Multi-Channel Inventory Management: Why is it important?

  • Inventory is the heartbeat of any business. Businesses can lose a lot of money, and even their existence, if they have poor inventory management. According to a report, inventory management problems could cause businesses to lose as much as $1.75 trillion. This can be even worse if you sell through multiple channels.
  • Many things have changed since the pandemic. Business is one example. Most businesses opted for the e-way to survive after facing back-to-back curbs and lockdowns that lasted for months. They now have tie-ups with multiple third-party apps. The multi-channel listing makes inventory management and supply chain management even more complicated.
  • Multichannel inventory management software is a must-have. It syncs inventory across multiple sales channels, such as Amazon and eBay, in just a few clicks. Multi-channel inventory management systems can be used to organize the multi-channel inventory. They also allow you to manage purchase orders, warehouse management, and shipping management. This will help you ensure timely order fulfillment. It is a complete inventory management system.

It can be difficult and almost impossible to manually manage inventory across multiple channels. Let’s find out how to do it.

  • You might make and sell ceramic cups in your shop. You only have one sale stop so inventory management and order fulfillment would be easy. Inventory tracking is easier when you can sell what you already have. You decide to expand your business by selling inventory on multiple platforms like Amazon and eBay. Multi-channel listings allow you to receive orders from many channels making it difficult for stock-level tracking.
  • Let’s say you have 30 cups of coffee to sell. It is possible to increase your stock levels on both sales channels to 30 cups. You have now sold 20 cups in your shop and 20 on eBay the same day. You have also sold 10 cups you haven’t yet made before you can update the stock levels for each channel.

Timely order fulfillment 

How important is multichannel inventory management?

1. There is no more selling 

Overselling is a common problem when inventory needs to be manually managed across multiple channels. As in the previous example, if you don’t update your inventory on the online marketplaces, you might end up selling more products than you have. It could lead to business owners believing they have delivered the product. This can lead to poor order management, delayed fulfillment, and customers having a less-than-pleasant experience. 

Multi-channel inventory management software is a great way to prevent overselling and improve your order management. 

2. Improved warehouse management 

The multichannel listing makes it difficult to identify which goods and how many are available across sales channels. Multi-channel inventory management systems keep track of stock levels. This allows managers to place purchase orders accordingly to avoid stock-out situations and improve warehouse management. 

3. Track demand 

Data is the key driver behind important business decisions. It is essential to understand customer demand to optimize inventory and improve border management. 

Multi-channel inventory management systems can be used to track which channels are selling the most. This system helps you prepare for events such as Christmas and Black Friday. You simply need to go back to previous years’ records and track the products in demand. This allows you to accurately place purchase orders to meet customer needs.

Track customer demand per month 

Way #1

One of the most critical factors in determining revenue is the sales channel. A sales channel allows sellers to market their products through a third-party website. The right sales channel will help you grow your business faster. 

You can expand your reach by creating a sales channel that allows you to meet new customers. Consider the following factors when choosing a third-party sales channel: 

The nature of your product 

The third-party sales channel’s reach 

Review customer experiences with the sales channel 

Are multi-channel listings able to provide you with the desired profit margins?

Way #2

It can be difficult to manually enter inventory data and update stock levels across multiple channels following each transaction. This can increase the risk of error and lead to overselling. Poor Inventory Management or mismanaged inventory can severely impact your profits. 

Multi-channel Inventory management software such as Shopify Plus tracks inventory across all channels, including wholesalers, retailers, and online marketplaces. The software automatically updates stock levels after each transaction, minimizing the possibility of errors.

Way #3

Online market players have switched to content marketing in this age of social media to reach their target audiences. Your target audience, social media platform, and product/service you use to create content strategy are all important factors. Your content should be designed accordingly. 

Before you create your content strategy, make sure to identify the source of your audience in a multi-channel listing. 

Way #4

The stock control system is also known as the inventory management system. It helps to maintain adequate stock across channels so that business requirements can be met across all channels. This reduces stock holding costs. It includes all functions that are related to Maintenance and Inventory Management. 

A business’ productivity is enhanced by an automated inventory control system. It allows for real-time inventory tracking, shipping management, and order management. Integration with third-party apps is possible through an automated stock control system.

Way #5

Inventory Management can prove difficult when there are multiple channels listed. It can be difficult to add product information for each channel if a business lists products on multiple sales channels. 

Multi-channel listing software automates product listings. This software allows inventory managers to easily add product description and details in one place, and then push it across multiple channels or online marketplaces. 

Multi-channel software simplifies the process and makes Inventory Management easier.

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.