How To Learn SEO On Your Own: DIY Guide


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Many people are curious if they could do their SEO.

There’s good news! SEO can be done by anyone with just a little bit of research or practice. 

Enter your URL and then focus your SEO efforts on these recommended actions. This is an easy way to get started with SEO.

What’s SEO?

This is a short article, but it’s not too long. SEO stands to search engine optimization.

This is a set of actions you take to make your site more visible in search engines.

You could do this by simply researching keywords and then incorporating them into your content. You might also need to have a little more technical knowledge, such as creating an XML website map that search engines can use to identify the pages you’re looking for in search results.

This video will discuss the most important aspects and techniques of SEO. If you want to learn more about SEO, check out our SEO playlist on YouTube.


You can easily track your progress even though you’re still learning SEO basics.

A checklist is useful to make sure you don’t forget anything. 

Perform an audit of your site before making any changes. 

What is SEO? First, you need to examine some key elements.

5 key elements to SEO success

It is important to be familiar with SEO in many areas. The SEO guide will provide information on both the on-page and off-page SEO basics.

1. On-page

On-page Search Engine Optimization refers to elements that you can control on your site, such as the title tag and meta description that appear in search results.

2. Keywords

Keywords matter! keywords are vital! These include any meta descriptions or tag titles you create.

Search engines use keywords to determine your website’s content.

If you’re writing a piece about how often people should get facials, and you want to rank for that topic in search results, you can use the keywords “how frequently should you get facials” throughout the content. Make sure to include relevant keywords in your main headings.

It is not as hard as you might think. Many tools can help you find keywords and rank for them.

Google also allows you to search for similar keywords. You can also search for related keywords on Google.

3. Off-page

Next, you must get other people to link your content. This will help you rank higher in search engines.

Earning affiliate links is not always simple.

Let me just say this. Don’t. Buy. Links.

This could lead to your site being removed from search engine results pages. It takes dedication and time to get people to link back to your site

First, you must create great content people want to share. Search the internet for ideas. 

Search for the most popular topics in Google trends.

Read their content if they have one. You can also look at the content of other users on social media such as Quora and Reddit. FAQFox is also a content generator.

You can promote your content on social media. People will link to your site more often if they know it better.

Earning links for your site also includes Email outreach. A trade publication might be interested in your article or a blogger might use it to promote their content.

Search for it! This is the best method to locate links.

4. Local SEO

Local SEO is important too.

If you own a physical location for your business or want people in your area to find you, you can use local SEO. If you have ever searched for “restaurants nearby me”, you will see the results of local SEO.

The Local SEO 3 pack contains all of your business information.

By clicking on the results, you will be able to see additional information about other businesses that match your search.

To get started with local SEO, you will need to create a Google My Business profile. It should be updated with your contact information, hours, and location.

The first step in establishing a local presence for your business can make all the difference.

5. Technical SEO

Technical SEO also includes site security, responsive web design, and duplicate content. This is why it is important to have a web design company.

Are you concerned about SEO?

DIY SEO optimization can be difficult, I’m not lying.

This SEO checklist will guide you in DIY SEO optimization.

This is the summary of this SEO guide to do-it-yourselfers.

  • Site structure
  • Titles
  • Keywords
  • Images alt descriptions
  • Backlinks
  • Meta Tags
  • Content
  • Social media
  • Sitemap

These tools are great for DIY SEO

Here are some tools to help you do SEO by yourself:

  • Get the SEO for your website
  • Search for the right keywords
  • Check out how your site ranks within search results

Don’t let SEO overwhelm you if you don’t have the necessary experience. 

Do you want to do your SEO?

We have many experts available to help you with your website’s search engine optimization.

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.