Infographics are a popular way to communicate information online. They are easy to understand and can help you stand out online when there is a lot of information.

Infographics are very popular and there is a lot of competition to get your attention. There are many ways to make infographics. Some of them can be very expensive, but there are some great ones you can use.

Infographics can be used to create engaging content that increases user engagement and backlinks. These are just a few ways you can create infographics on your blog.

1. The best infographic maker software available

Although creating an infographic is easy, it can be time-consuming and frustrating.

There are many tools that you can use to create infographics. These tools are easy to use and don’t require any design or editing skills to create something people want to share.

These are the top software programs you can use for infographics on your blog.

• Canva: More than 100 free templates are available. There are templates that can be used to help you with specific areas such as Charity, Education, Business, and so forth. The editor is easy to use and offers many options.

• Crello (now VistaCreate), has more than 50,000 free, downloadable templates. These templates are both static and animated. It can be used to create visual content on social media, the web, print marketing materials, ads, and other creative purposes.

• Piktochart is a web-based infographic tool that offers 35 free templates. You can use the editor to create charts and maps, as well as embed videos.

• Lunacy is a free program that runs on Windows, macOS and Linux in 18 different languages. You can create the most amazing infographics by using high-quality icons, shapes, and illustrations. The app is easy to use and has a beginner-friendly interface.

You will also benefit if you are able to learn proven design systems of top brands.

2. Learn the different types of infographics available and when they should be used

Infographics can be a great way of communicating data visually. Infographics can be used to communicate data in a variety of ways. What works for one purpose may not work for another.

It is important to understand the different types of infographics and when they are appropriate. You must choose the best infographic to market your business.

These are the seven types.

• Statistics infographic: This graphic can be used to visualize survey results, present data coming from different sources, and support arguments with relevant data.

• This infographic is informational. It can be used to communicate a new concept or provide a summary of a topic.

• Infographics of the Timeline: This infographic helps to visualize the history, highlight important dates, and give an overview.

• Process infographic: This graphic can be used to outline the steps of a process.

• Comparison infographic: This is a great tool to help you compare options or make an option more appealing.

• Hierarchical infographic: This allows you to organize information from most important to least.

• It can be used to share a list with tips, resources or examples.

Your infographics can be arranged in many different ways.

• Timelines: To show how events have occurred or how complex a process is, you can use timelines. Infographics, which visually show the evolution of something (such as art or technology) over time, are a popular and highly effective choice.

• Charts and graphs: Infographics that present data often include graphs and charts. A pie chart can be used to illustrate the frequency that different groups of people use certain products and services.

• Maps: Maps can be used to share information about the world, such as the spread of diseases and the migration patterns of animals.

3. Take a look at the elements your infographic should contain

You might not like what works for others and vice versa. There are some key points every infographic must have that make it a great piece of content that is shared by thousands of people. 

These are the top factors that your infographic should include: 

• The solution to a problem
• Excellent design
• Educational and entertaining
• Stats
• Sources

4. Identify your audience and set goals

Know your audience to make infographics that are informative and engaging. The infographic that you create must be useful and interesting for the reader.

When you do this, ask the following questions:

• Whom do I want to reach?
• Which demographics are they?
• Is my infographic appealing to a particular age group or gender?
• What information do I want them to learn from my infographics?
• The data that you include, the language you use, your overall style and the level of detail you require will all depend on who you are targeting.

Next, identify your goals and decide what information you want to add to your infographic. Do you want to increase social media engagement? Do you want to increase the number and quality of your blog posts? Do you want to increase your subscriber base?

Everlane created an infographic that explains why clothes are more expensive than they should. The first section explains the steps involved in making a basic tee-shirt, and how much each step costs.

The second half shows how companies can increase the price of their products and sell them to customers for a higher price than they need to.

Define your audience target

5. Collect data

You need data if you want infographics to be created for your blog.

It’s easy to gather data. It’s easy to find it, and most cases all you need is a Google Search.

There are tons of public data that is available in data repositories. Pew Research and Harvard Business Review are two examples of platforms that can help you find public opinion, media content and demographics.

Statista is a market research tool that you can use. You can find curated datasets from Google News Lab by visiting Google Trends Datastore.

You can also use symbols and data-specific keywords to implement RefineGoogle searches and advanced Image Search.

If you want to make high-quality infographics, however, there are some guidelines to follow:

• Use only reliable sources of information. Blogs and Wikipedia are not reliable sources of information, at least not in matters that require accuracy. Use academic journals, studies, government statistics, or other similar sources that are well-respected for accuracy.

• Name the source. It is not enough to say “studies show” and “statistics prove”. This is a vague statement that does not prove your claims. You should instead name the source of your information.

• Data should be current and accurate. Old data is the worst, especially for infographics that address financial markets and technological innovation. A blog that uses outdated data will not look good and can undermine the credibility of any other articles on it.

6. Make a copy outline, and a template layout

Your infographic should be designed in advance. A clear message is key to an effective infographic. It uses callouts and headings to help readers skim the content.

Include the following:

• What is the main message of the story you are trying to tell?

• What do you want your readers to take away with your infographic’s key points?

• This is a list of statistics and facts that you will use to support the message.

• Choose the right fonts and color scheme

• Here are some examples of infographics to help you get started

• Promotion channels

Next, create a template layout. A template layout is useful when you are creating a design that can be shared online or reproduced.

If you don’t want to create an infographic from scratch, templates make it easier to use information graphic templates. Depending on what type of information you are trying to convey, choose one.

7. Add your brand logo

Your logo and company name should be included in your infographic. They will help increase brand recognition and awareness by being placed at the top and bottom of your infographic.

Infographic: Add your Brand Logo

8. These are the top tips for infographic design

You can get great results with infographics if you follow these best practices.

These are the top tips for creating infographics that drive traffic, improve SEO and engage your audience.

• Only one font is used for the headline, and one for your body

• Select a color scheme that has only one primary color

• Choose two to three secondary colors

• Choose a neutral color

• Your color scheme should be reflected in your icons. The icons should be the same in style.

• Split the infographic in two columns if you are designing. Then, add a large title card to the top. Keep your background design simple. You can use icons, visuals or a line to decorate your backbone.

• Your charts and data should be simple and clean. Keep to your color scheme. Add labels to your charts.

• Make sure to leave plenty of space between sections and headlines. Don’t use extensive text.

• Your topic should be used to divide your infographic into sections. Use alternating colors and lines to break them up. In each section, add the main label and an icon or image.

• Check your draft to ensure that the main elements and spacing are aligned.

• Visual aesthetics are crucial. This is what the visual content market will show you. This infographic was created using photo manipulations, 3D software, and drawing to create its aesthetic.

9. Consider yourself a reader.

When creating your infographic, consider yourself a reader. Your infographic should address a problem that your audience faces. Consider how your infographic could help them. It won’t be a hit with readers if it doesn’t impress you.

What will it look like when it arrives at its destination? What will they be focusing on? What images and words will they be looking at? These questions can be used as a guideline for your design decisions.

10. Be original and creative

It’s easy to use infographics to express your creativity in marketing. But you must be careful not to create something identical to every other infographic. The best infographics are unique in style and feel.

Take this infographic as an example:

It shows how easy it is for people from different places to make up stuff, starting with a journalist to fantasy writers. It’s a unique idea. Another bonus is the visualization.

11. Use charts and maps

Use relevant maps and charts to help explain facts in your Infographics can make them more real and helpful. A study found that 80% increased readership was seen when visuals were used, such as graphs, charts and images.

12. Your infographic should be promoted extensively

These strategies will ensure that your Infographic reaches a wider audience.

• Reach out to influential bloggers and connect with them.

• Ask your subscribers to share the Infographic on their blogs. Use embed tweet or click to tweet. Studies show that infographics get 3x the shares than other content types.

• Social media is a great way to communicate

• Send a press release

• Submit your post for consideration in directories. Sites such as Visual.ly and Infographic Journal can help you promote your infographic.

It’s over!

Infographics have been around for many years. As a way to share information, it’s not surprising that infographics have become so popular online. These are a great way to distinguish your brand from others and make your company more memorable, if not even more successful. Make sure you have a clear idea of your infographic before you start. It’s important to be clear about the purpose of creating an infographic and why it is important. It will be difficult to communicate your message if you are vague or unclear. To create an infographic that will impress your audience, you can use the tips and tricks above.