It’s like Cindrella’s sisters adjusting their shoes to their feet by going backwards. But content and design are essential to creating a strong website. The question is, what should be done first? The content and design creation. Without the right content, all that planning and development will not be of any use. It will be a waste.

A strong website design and content are essential to create a successful one. It can be difficult to make your content fit into your design. Wepik offers a variety of templates to choose from so that you can find the right match for your needs.

What is design-first?

You may be asking why I can’t choose the design-first approach. What is wrong with that? Both have equal importance. Humans have been visual creatures since the beginning. It helps us to see things clearly with our eyes. You don’t even have to imagine and use your imagination. It is also great to visualize what your website will look like before anything is actually built. It is also a way to see the end result before you make any changes.

It is a mistake to create a web design from scratch. This will lead to wasted time and money. Let’s assume that we have already started designing before we have any content. We have created a beautiful package, even before we decided what will go inside it. We have two options.

The first is to start over and the second is to try to incorporate the content into the existing design.

Many of you will choose the second option, and then try to fit the content into an existing design. This is not very satisfying. Instead of putting substance in a beautiful structure, the charming plan should be built around the actual substance. It should include the most important data in an easy-to-use way. If a site fails to plan first, it will be difficult to deliver an exceptional client experience. You will likely have to sacrifice key UX standards if the substance has to be packed into a structure.

What is the content-first approach to marketing?

Content is everywhere. You will find many articles, blog posts, tweets and all the information created by users. They can also be shared and saved. Stats show that approximately 2.5 billion GBs worth of data are generated each day. This has led to content strategy becoming more popular. Content-first isn’t a new concept.

Many eCommerce companies, such as Etatvasoft, agree to the growth of adaptive and responsive layouts. Let’s not forget why people visit the internet in the first instance. They are searching for useful and interesting content. Simply put, no one visits a website to simply admire its visual design or clean interface.

Imagine that you have been given the task of creating a bundle for a cleanser brand. You may want to ask yourself if it is a cleanser gel or bar. What is the quantity? What kind of scent does the cleanser emit? Is it a bar? What is the shape of the cleanser? Imagine that the customer states, “Aroma and shape were not chosen at this time.”

What should we do? Let’s consider bundling the cleanser first, but not exclusive. These items can be viewed later. First, which colors will you choose? What message will you convey on your bundling? What kind of visuals would your bundling use? What visuals would you use?

What is content-first?

In an ideal world, everyone in the company should be involved in product development. They must first have a clear understanding of their target audience, including their needs, likes and dislikes, as well as their objectives for using the products or websites. The content-first approach is about moving from loren to actual content. Companies often allow content to be reviewed, refined and improved with the help of real customers. This makes the journey much easier.

Are you going to download an app? Or land on a website just for the beautiful design? Nobody does. Design is crucial for content.

Step 1: Begin with a goal

Web-designers often prefer to see the whole picture of how content will be viewed. Before you begin writing, make sure that you have a strategy in place. This will help you achieve your marketing and business goals.

Designers are given a lot of pieces to work with. The objective is to generate 10% more leads, and come up with design ideas or layouts.

Step 2: Prioritize one: design or content

Content and design never go together. It is important to understand that design-first and content-first approaches are different. The ideation is good for both sides. Both web designers and content writers must come up with creative solutions to consumers’ problems and achieve business goals. 

This means that they must work in a non-linear manner so that all departments are assured of the result and eliminate all contention.

Step 3: Keep design and content in sync

You can make sure that you are preparing the right content before you start creating wireframes or pixels.

It will also allow you to: determine whether elements in the particular content area are appropriate for your project.

It is storytelling when you create a website.

Imagine someone talking about love and admiration. It looks terrifying. It all seems a bit confusing, right?

Discordance between design and content can lead to similar confusion in visitors’ minds. A great story is the key to great content. This approach allows designers to concentrate on the user experience and the story they want the customers or visitors to understand. This applies to content, which is a component of the design. What’s the story? What were the issues that the client found common to his target audience? How did he get here? What is the end result? Now, it is time to start constructing the content and structuring it correctly. Each web page should be divided into sections with definite goals, starting from the headlines and ending with the last link.

How can content-first methodology help me stand out from the rest?

Below I may want to mention why eCommerce planners and developers need to embrace a content-first approach.

The plan is shaped by content

Content rules are essential when it comes to designing important interfaces that meet the needs of your client. I’m sure Lorem Ipsum content will be in the area you allow it to, but it is not significant. It is not known how many characters the continuous substance will contain. The probability that the number or size of characters in the placeholder content will exceed the space if it is replaced with a definite substance at the HTML/CSS stage is high. This could cause a breakage in web design.

It is much easier to make a modified search for your website once you have locked the content. Style of the UI Design – how the substance is presented and the visuals that accompany it.

Responsive Design

Before you start designing, it is important to decide what content you want. Lorem Ipsum was used initially and not replaced by final content. This used to be the case but is no longer necessary. We end up trimming the substance randomly from work area plans to fit the small screen-sizes. This results in many important substances being removed. This is a very bad technique in times where 80-90% of your clients access your site via mobile devices.

Amazing Consistency

Each piece must be assembled separately from the others to avoid any potential for confusion. There will be content cut, plans rearranged, or conflicting stories. In general, substance and configuration should work together. This can happen when substance begins to emerge.

Increased Productivity

The design-first web advancement does not only cause conflicts among accounts that are located nearby. As substance creators and substance makers attempt to understand the vision, it also causes conflicts among colleagues. Instead of spending energy arguing with each other, it is better to work together on the site’s story.

Streamline Process

Although the process you are following now may seem to be just as productive, it could still prove to be very effective. If you don’t build your WordPress sites around content, you may have to manage high-stakes tasks and tight time frames.

Conversion Optimization – There is one way to achieve high conversion optimization. That is, if the user experience is smooth and pleasant. A content-driven user experience is a clear presentation of your message with a call-to-action. Your content will ultimately increase your conversion rates by being a positive voice. You need to consider these aspects when creating content that converts.

Keywords that are relevant to your services and focus on targeted customers should be found. Use specific keywords to create more informative and readable content.

These content-writing tips are worth considering

• Make sure your messages are clear and concise

• To improve the user experience, use content formatting and writing tools

• Get to know your users from the inside

• Use funnel analysis to create content that people may eventually use

• A strong voice is essential

This is it!

Content might seem like the last thing on your mind right now. It’s time to realize that content, design and development are closely related. They can all be dealt with in the way that is most convenient. Make sure to do your research and analyze the information before you present it. You can use this content-first approach to your WordPress website immediately by being more vital and focusing on telling a solid story. This is a great way to give value to your audience.