08/17/2022

What To Know About BigCommerce

Insights

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BigCommerce has been an indispensable ecommerce platform for more than 150 online shops. It helps simplify the management of online stores, drives more traffic to their websites, and converts more sales. Comparing BigCommerce with other ecommerce platforms, BigCommerce is reliable and supportive. Let’s take a look at both the good and bad to see if BigCommerce is right for you.

Comparison of BigCommerce with the Best Ecommerce Platforms & Software

BigCommerce was not the best-selling website, but it is our number five pick for its multichannel sales feature, smooth optimization for SEO, digital wallets and faceted search. Although it offers many features that may seem overwhelming to some users, BigCommerce provides excellent customer support. BigCommerce makes selling online simple, regardless of whether you are an individual or a business.

We compared dozens of ecommerce platforms and narrowed down the top 11. We compared each platform to determine which one is best, what features are most important, and how best to choose the right option for you. You can see all the options. BigCommerce: The Good And The Bad

There will be good and bad aspects to consider, just like with all software available today. BigCommerce has more positive qualities than negative, and this is something we have found to be the most important thing to think about before you invest.

The Good

Multichannel sales capabilities: BigCommerce’s multi-storefront feature allows you to sell your products in multiple countries and regions. Multi-storefronts allow you to manage multiple aspects of your business from one location. This allows you to multiply your brand and create new storefronts seamlessly. BigCommerce is a fully customizable feature that allows you to reduce costs and streamline your operations. It also offers unique features such as currency, customized transactional emails and pricing, product filtering options and SSL certificates.

Amazing Customer Support: BigCommerce is one platform that offers unparalleled customer support. They offer industry-leading support on a 24-7 basis and can answer any queries in less than two minutes. BigCommerce provides its customers with onboarding teams that will help them launch and mitigate any issues. They also offer 24/7 chat, email and US-based telephone support for technical issues. Premium Services are available for users who have higher payments. BigCommerce provides its users with a variety of online resources and monthly updates from its leadership.

BigCommerce Ecommerce Management Features: BigCommerce makes managing your ecommerce store easy by providing a fully functional system with all the tools you need. You won’t have to depend on third-party apps to manage your ecommerce store. BigCommerce allows you to manage your inventory and track sales through omnichannel sales and centrally processed orders. You can create customized customer shopping experiences and save money by using your preferred shipping providers. The Page Builder allows you to launch quickly.

BigCommerce offers extensive payment gateways: Ecommerce platforms need to integrate payment systems. BigCommerce has access to 65 payment gateways. This gives you the ability to choose the most suitable payment option for you and your customers. You can also transact in your own currency and offer financing options. All this without any transaction fees like other ecommerce platforms. BigCommerce allows you to offer secure recurring billing options for your customers and integrated digital wallet integrations such as Apple Pay, Amazon Pay and Google Pay.

BigCommerce’s payment gateway system allows you to lower your costs while growing with pre-negotiated credit card and debit card processing rates. BigCommerce will lower your transaction fees to 2.2%, with $0.30 per transaction.

BigCommerce’s Mobile App is Simple and Easy to Use: BigCommerce’s mobile application makes it easy to keep your business moving. Mobile apps are common on ecommerce platforms, but they can be slow loading and have cluttered interfaces. This one is different. The BigCommerce mobile app is available on both iOS and Android. It allows you to access all your stores via one login. You can also view key metrics and search for all your orders. Customers can stay in touch through in-app email and phone links.

Comprehensive Reporting: No matter how many products you sell per month, BigCommerce provides comprehensive reporting metrics to businesses at both the small and large scale. BigCommerce divides it into three categories: customer insights, product insights, and marketing insight. This makes it easier to see how your brand ranks in each area. You can get product and customer insights that provide eight to ten metrics, based on conversion rates and visits, revenue change and page views.

Your marketing insights report will show you which channel has the highest first-order value, and how many customers. All of BigCommerce’s insights are produced on a monthly basis.

The Bad

Poor customization and flexibility: All ecommerce platforms are bound to fail somewhere. BigCommerce is one of them. Although its multichannel sales feature is highly customizable, it can’t be said the same about its templates and backend functionality. Nor can you say the same for shipping functions for customers on its standard plan. Some users complain that the templates they get access to are rigid and can’t be fully customized, while the backend functionality is overcomplicated–leaving users feeling stuck.

Many users complain that the shipping function is not flexible. There’s no way for them to edit or add information such as tracking numbers. This function also lacks automation, so users must complete all tasks manually and take a lot of time.

Insufficient Template Designs. Many users have complained about the difficulty of customizing their templates. Although templates are crucial for providing an excellent user experience, many users complain that BigCommerce only offers a small number of templates. These templates are not mobile-friendly and difficult to customize. They are also not the best choice for ecommerce stores that want to increase sales. You may find yourself spending more money if there aren’t enough templates. Instead, you can purchase a professional template that starts at $150 and can cost upwards to $300.

Migration issues: It should be an easy process to migrate your ecommerce website. Some users encountered migration problems when they switched from BigCommerce to a competitor. Users experienced the most frequent issues with links and files not properly migrating. This forced them to manually upload each file into BigCommerce instead.

BigCommerce users can migrate without any problems. However, BigCommerce users who are more experienced will be coming from other platforms. This means that there is a greater chance of losing files or documents when setting up BigCommerce.

Pricing and Options for BigCommerce

BigCommerce has a pricing plan that suits everyone, regardless of the size and functionality of your ecommerce site. There are currently four options available: Standard, Plus Pro, Enterprise, and Pro. BigCommerce is also available for free for 15-days.

All plans include unlimited file storage, bandwidth, bandwidth, and access to staff accounts.

BigCommerce Standard

  • $29.95 per Month, $359.40 Per Year

BigCommerce Standard pricing plans are a great option for those who just need the basics. Single-page checkout, discount integrations and professional reporting tools are all included. You can also make up to $50,000 in sales each year. This is an excellent range for small stores.

You can also use the package to support multiple currencies and get real-time shipping rates. This will allow you to save time and provide your customers with accurate rates. BigCommerce offers special rates for credit cards, currently at 2.59% plus $0.49 per transaction.

BigCommerce Plus

  • $79.95 per month; $959.40/year

BigCommerce’s most popular plan, the Plus plan, comes with everything you need for your online store to grow and increase conversion. The Plus plan is suitable for those who have been managing a store for over one year. It includes more advanced tools like segmentation and customer groups, which allow you to create unique user experiences.

Conversion tools such as Abandoned Cart Saver or Persistent Cart can help you improve the customer experience. You can save their shopping cart to your account and send them personalized emails encouraging them to make a purchase. Plus plans allow customers to store their card details for faster checkout.

You can sell up to $180,000 per year as a Plus plan customer. Your special credit card rates are 2.35% plus $0.49 for each transaction.

BigCommerce Pro

  • Monthly payment of $299.95, with a total annual bill of $3599.40.

Although the BigCommerce Pro plan is more expensive than the other plans, it provides a broad range of features that will help you scale your business’s growth. The Pro package allows users to grow their businesses by limiting sales to $400,000 annually.

Enhance your customers’ shopping experience by offering custom product filtering options that enable them to dynamically and easily filter products using faceted search. You can also display these reviews on your homepage with the Google customer reviews package.

Special credit card rates are also significantly lower at 2.05% and $0.49 per transaction.

BigCommerce Enterprise

  • For custom pricing, please contact sales

The BigCommerce Enterprise plan offers a complete platform. All of the above features are included, as well as the customizable price lists and unlimited API calls to sync data from third party systems. You can also adjust your annual sales to reflect the success of your online shop.

You will get a special credit rate of 2.05% plus $0.49 per transaction, similar to the Pro plan.

BigCommerce Launch Services 

Whether you need help with architectural rebranding, data migration, marketing, or project management–BigCommerce can do it all through its comprehensive launch services.

BigCommerce allows you to hire experts in your field of expertise, which can help you build an ecommerce store. You don’t have to waste time or spend more than you expected. Instead, hire the experts you need to get the best value for your money.

BigCommerce’s launch services will help you design with confidence, overcome complexity, and build your business without any hassle. Experts will help you create a customized launch plan and speed up your time to market by as much as four months.

Each service will require a quote, which is not currently included in the Enterprise pricing plan.

BigCommerce Success Services

It is similar to BigCommerce’s launch service, but it also offers a success program that focuses solely on your ecommerce strategies to help you grow your business.

BigCommerce’s success service can help you find specialists in customer success management and technical account management. Training for store management and certifications is also available.

BigCommerce will match you with a successful service to assist you in creating a plan that will help improve your products and increase opportunities for growth.

BigCommerce doesn’t require you to do all of the work, especially when it comes to tech issues. A technical account manager can be hired to help you develop a technical runbook and understand escalation management. You will also receive advice and recommendations on a regular basis.

Do you need help with conversion and SEO? BigCommerce experts can provide detailed SEO reports and Google Analytics to help you understand how each metric helps you improve your business strategy.

How bigCommerce ranks

BigCommerce is definitely middle-of the pack when compared to other ecommerce platforms available today. It doesn’t necessarily mean it is a good or average platform. In fact, it’s far better than that. BigCommerce is a reliable and supportive ecommerce platform because of its many features.

BigCommerce is a great ecommerce platform. It offers 24/7 customer support to all its users. Additionally, it provides additional services that will help you launch and manage your online store.

BigCommerce has a variety of features that will help you achieve your goals. We think this feature will be a hit with users.

The good things outweigh the bad in this instance, so it’s worth checking out as a beginner or seasoned user.

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.