Do you want to increase your online sales? This article is for you if so! Ten strategies have been shown to work. While some of these strategies are general, others are tailored to specific businesses. This blog post contains tips to increase online sales. For great tips on increasing online sales, read on!

How can you increase your online sales? Many people fail to launch an online business. There are many reasons, but the common theme is that they need more return on their money and time.

Many of these strategies will show how to increase sales with free or inexpensive tools. Some strategies may seem simple and you might be hesitant about them. However, I tested them myself before writing this article and they work better than more complex solutions.

Although you may be sold “secrets to success” by many websites, it is hard work, dedication, patience, and trial-and-error to succeed in any type of business, even an online one. These strategies can help you increase sales.

This post will teach you how to increase your online sales and get more traffic from search engines.

1. Optimize your site for search engines – Do not use the word “FREE” in your title tags or headers

This is probably something you already know if you have been blogging for a while. I will remind you nonetheless.

Your page titles, headlines, and meta descriptions should not include the word “free” when you are writing them. Why? It’s simple. You want to rank for keywords people search for. Not keywords your competition ranks high for but no one is ever searching.

Although the head term “free”, gets tons of searches every single day, many of those searches are related to non-paid items like freedom of speech, freedom fries, or someone who still owes student loans.

People search for free stuff differently when searching than they do when they are looking to buy something. When someone is looking for guitars, they might use phrases such as Best guitar under $500, beginner guitars, or cheap amps.

If they are looking for free stuff, they will use phrases such as: How to get free lessons on the guitar, where can you find sheet music, or how to download guitar tabs.

Can you see the difference? You can see the difference?

This is why you should optimize your website for keywords people actually search for and not just keywords that are tangentially related.

You should also avoid using the word “free” as a page title, headline, or meta description. This will reduce your click-through rate which means people are less likely to visit your site.

What should your page titles include? It all depends on the product you are selling, but if you only use the word “free” to describe your offer, then you can include it somewhere.

If I write a post about my tool being free for life, I will include the word “free” within my meta description to let readers know.

If your product or service is not free, you can simply omit it from the text. Search engines do not give keywords as much weight if they are in a subheading or heading as if they are used throughout the body.

2. Optimize your site for click-through rate – Use the right keywords in page titles, heading tags, and meta descriptions

Search engines are essential, but don’t underestimate the impact that your click-through rates can have on your bottom line. Why? Google (or Bing!) search is what someone does. If they search for something and land on one of the pages you have, then they should click through to other pages on your site. Or at least return to your site in the future.

Use keywords in headings, titles, and meta descriptions to increase the chances that people click through and visit your site after they land there.

Additionally, ensure that your website looks great on mobile devices. This is crucial because more people browse the internet via their mobile devices and tablets.

Recent studies show that 61% of website users are very likely to visit a mobile-friendly site, while only 34% say the same for websites that are not mobile-friendly. You will lose a lot of potential customers if your website is not responsive.

3. Frequent Buyers Program Increases Customer Loyalty

A frequent buyer program is a great way to increase sales. Customers are rewarded by buying from you on an ongoing basis.

This can be done in several ways. Customers can get a discount on every purchase they make. You can also give customers bonus points that can be used to get future discounts, free products, or other services.

Another way is to grant them access to exclusive deals and discounts that aren’t available to everyone. Whatever method you use, ensure that the rewards are attractive enough to make customers want to take part in the program.

4. Get Free Shipping on All Orders to Increase Sales

Free shipping is one of the best ways for increasing sales. A study found that customers who receive free shipping can increase their sales by up to 24%. A third study found that 32% of consumers are more likely to purchase something if they get free shipping.

Another survey found that 65% of shoppers would shop again at a site if it offered free shipping.

What if customers need to spend a certain amount before they get free shipping? It turns out that this doesn’t matter much.

According to a survey, 69 percent of respondents didn’t want to spend more than $10 to get free shipping. It’s a smart idea to offer free shipping for all orders if you want to increase your sales.

5. Offer a Discount to First-Time Customers to Increase Sales

A discount for new customers is another way to increase sales. This is a great way for new customers to enter your business. Customers will be more loyal if they know they will get a discount each time they return.

This can be done in several ways. You can offer new customers a discount on their first purchase. Another way to say thank you for shopping with us is to offer a flat discount on their first purchase.

Another way is to offer them reward points which they can redeem for future purchases. No matter which method you use, ensure that your discount or offer is attractive enough to make customers want to return in the future.

6. Increase sales by expanding your product line or services

Consider expanding your product or service offerings if you don’t already sell a product. This could be an opportunity to increase sales as it means your customer base has expanded. If someone is considering buying from a competitor, they might buy from you instead.

This can be done in a variety of ways. You can add products that are related or similar to your existing products. You can also add products that complement your existing products.

Another way is to add products in a different product category that complement your current offerings. No matter which way you go, ensure that your new products and services are of high quality and provide good value for money.

7. Use a coupon code to increase sales

A coupon code is one of the best ways to increase sales. Customers can use this code at checkout to receive a discount on their purchases.

This can be done in several ways. You can offer a percentage discount on the total purchase. A fixed dollar amount discount can also be offered on the total purchase.

Another way to give away a product or service is to set a minimum order. No matter what method you use, ensure that your coupon code is easy-to-find and easily accessible on the website.

8. Get a free shipping coupon code to increase sales

A free shipping coupon code is another way to increase sales. Customers can use this code at checkout to receive free shipping

This can be done in several ways. Free shipping is one way to do this. You can also offer free shipping for orders above a certain amount.

Another way to get free shipping is to offer a limited range of products, such as “free shipping for all orders over $30.” No matter which method you choose, ensure that your coupon code is easy-to-find and easily accessible on the website.

9. Get more sales by offering a free sample to customers before they buy

A free sample is a great way to increase sales. Customers can try it out before buying anything. This is a great tactic because it’s free and there’s no risk. If they enjoy what they see, chances are they will want to purchase from you in the future.

Offering small samples of your product as a free sample is one way to achieve this. You could offer customers the chance to sample a small amount of your soap before they buy anything, or five grams of coffee beans so that they can enjoy their morning coffee.

You can also offer a larger sample package that contains multiple samples of your products.

The customer saves money by not having to buy multiple smaller packs. However, they still have the opportunity to try more than one product without investing.

No matter what method you use, ensure that your sample accurately represents your brand. This will allow customers to know what they can expect if they purchase from you.

10. Assist customers with a guarantee to increase sales

A guarantee on all your products or services can increase sales and give customers more confidence in the product they are purchasing.

This shows your support for your products and services, which reduces any worries or fears that the customer might be disappointed.

This gives customers less reason to search for other options, and also means that if anything goes wrong, there is no risk because they have an unbreakable guarantee.

You have a variety of guarantees that you can offer. A guarantee that the customer will be satisfied with their purchase can be unconditional. This means that they get their money back if they aren’t happy. If the product is damaged or defective, another type of guarantee could be offered.

This is a good option for items that are susceptible to breaking but it might not be economical for large orders as it will require shipping both ways. Another type of guarantee is to extend the product’s life so that customers don’t have to worry about running out of it before they need to buy more.

No matter what method you use, ensure that your guarantee is available on all your products and services. It should be easy to find on the website and clearly explained to customers so they know what to expect if they make a purchase.