There are many new social media apps for the new year. Businesses need to keep up-to-date about new social media apps that are changing the way they interact with customers.

If business owners want to communicate their brand to customers on the most relevant platforms, this is essential.

Here are the top social media apps for 2022.

1. Google My Business
2. Vero
3. Facecast
4. Social Champion
5. Mastodon
6. Swarm
7. Lasso
8. Anchor

Google My Business

Shopping online is becoming more popular and people rely on search engines for shopping results.

This is what Google My Business does specifically for private and small businesses.

Google connects billions of people with billions every day.

This app allows businesses to build and maintain strong relationships with existing and potential followers.

This app allows social media companies to reach new customers and clients when customers search for products the business offers.

The app provides data about queries such as directions requests, incoming calls, origin of searches, and number of searches related to the business.

A website can be set up by business owners for free. It can be accessed from any computer or smartphone.

Client interaction is possible because business owners can respond to questions and queries, clients can share their stories and clients can measure client opinions through surveys.

The business keeps clients informed about the latest developments. You will find the most recent products, offers, and discounts.

Businesses can update their profiles on Google Search and Maps by adding events, photos and offers.

Vero

What is Vero? This is a good question to ask especially if you’re an Instagram user, as you have probably heard many people talking about Vero.

This social media app works in the same way as Instagram, but users can share photos and videos without having to ask others to like them.

This app is for social media influencers, photographers and businesses as well as videographers.

One of the best social media apps available

It’s worth a try, if nothing else.

The app allows users to sort their contacts into three categories: friends, close friends, and acquaintances. This gives them control over who sees what on their feed.

This is a huge benefit for users as they don’t have to filter and sort what they share with their contacts.

The app’s main draw is its lack of ads. It lists user posts chronologically without any algorithm that decides where, when, and how to display them.

These features allow people to be as social as possible and offer a completely new experience for everyone.

This app is particularly appealing to those who are disillusioned by the data breaches at Facebook.

The app also saw a 20-fold rise in its users.

Facecast

Facecast can also be used to meet new people via instant video chat.

You can start a random chat journey with them, no matter where they are located.

Are you looking for girls? Boys? You decide your match.

Who will be the lucky one to match your dog? Who will you meet next? You never know, but you can keep tapping to discover it!

Facecast has a lot of creative videos. This is a great way to pass the time. You can also upload one.

It is much easier to recommend your video here as you can show any moment of your life.

This is the best part: You can not only get likes, but also gifts for your video! Yes, gifts for your video.

Wanna try?

Facecast allows you to chat privately with broadcasters by sending them gifts. If you follow each other, you become friends instantly!

Chat with anyone at any time. You can also send gifts and earn diamonds to your favorite broadcaster.

You can send five minimum gifts per day without recharge

I find that many features in an app are what most attract me.

This app can be used for live streaming, video and random 1-on-1 chats.

It is very familiar and warm here. Participate in the activities to get rewarded (sometimes they have video activities).

I send feedback to Facecast whenever I find a bug or need advice. They respond quickly and sincerely.

Other platforms allow me to be an audience.

Facecast lets users share instant moments in photos, view live streaming videos and share them with others. It also allows users to connect with other friends all over the world and attach videos with their favorite music.

Facecast moments allows users to upload daily activities, such as pictures, while on holiday or in a tourist area.

Public posts will be available in a matter of seconds.

Only friends can post in Moments.

Social Champ

Social Champ is the best solution for scheduling your social media posts. It’s a social media management tool that does everything.

You can easily schedule and post content to Facebook, Twitter, LinkedIn and Pinterest from Social Champ in just one click. This will save you time and help you save time.

Bulk Upload allows users to upload thousands of posts at once, without needing to log into their account each time they want to schedule one.

Social Champ allows users to republish the content they post on Facebook and Twitter.

Social Champ will handle the rest.

It is one of its most popular features. Users can post the same post multiple times, either weekly, monthly, or annually.

You can make ‘Yearly posts’ ‘Forever’ as well, such as wishing birthdays or Christmas posts.

Mastodon

Mastodon.social, which many consider to be a smaller version of Twitter, is much better than the original. Let’s just say it wants to be Twitter, but better.

However, you won’t tweet, but you will “toot” and retweet. You shall also “boost”. There is no quote-tweeting, as you can only boost your tweets. You won’t like, but you will “favorite”

It allows you to use up to 500 characters, which is more than the 140 character limit on Twitter.

Mastodon, a non-commercial, free version of Twitter that is decentralized and not commercial, offers better privacy controls, a simpler interface, and more freedom to use.

This feels like a welcome breath of fresh air in a social-media landscape that is becoming increasingly dull.

You can message people directly, mention them, and follow them, just like Twitter. It also includes two timelines.

1. The “local timeline” shows all the tweets from this instance. Consider listening to everyone in your area.
2. The “federated timeline”, which is your local timeline, is also used to identify anyone following you on your instance.

The privacy settings of this social media app are also available:

1. Public: Your posts will appear on the local timeline, as the name suggests.
2. Private: Only your followers can view your photos.
3. Direct: Only users who are listed in your tot will have access to the toot.
4. Your account can be unlisted.
5. Mastodon could be the next Twitter.

The app features “content warning”, which allows users to indicate links that followers might want to avoid, such as spoiler alarms or political articles.

The app is still in its early stages but it has a lot of potential.

Users can join the initial stages before the network is overwhelmed by birthday wishes, political arguments, and rants.

Swarm

Swarm is a location sharing social app that lets users discover new places and helps people connect with their friends.

Swarm is for people who enjoy sharing their location with others and want to make new friends.

This app allows users to track their location over time and automatically checks-in to places.

Swarm is a game-like platform that encourages people to explore the real world with their friends.

Some people say it makes social networking more real.

You can earn points by checking in with friends who use Swarm or for visiting new places.

Users may feel uncomfortable that others know so much about their daily activities and patterns.

This highlights another aspect of Swarm: Lifelogging.

Lifelogging tracks your life data over a lifetime, including check-ins, and timelines that span years.

Businesses that have a physical location can use the app. They need to ensure that their location is correct and searchable, and that Swarm users are able to check-in easily.

Businesses should encourage their customers to share their experiences at the site.

Users can also be helped by business owners to generate content, including photos and reviews. According to them, content is the search currency.

Lasso

Lasso, a social media app that allows you to create and share short videos, was launched by Facebook.

It looks similar to TikTok, a Chinese-based app that allows users to search for popular hashtags and discover viral videos. Users can also follow influencers and content creators. 

Lasso allows you to take a maximum of 15 seconds of video and overlay it with your music.

Notably, all profiles on Lasso and their content are public. This is in contrast to your Instagram and Facebook profiles.

You can login with your Facebook or Instagram account and sync them to Lasso.

The app does not have the unique filters and augmented reality tools of TikTok. Instead, it only offers slow-mo and fast forward options to create video clips.

However, even so, people continue to find creative ways to use these tools to create amazing videos.

Facebook’s loss of younger users is no surprise. It is trying to reach the same demographic through its well-designed app, which exudes a playful and colorful teen vibe.

Anchor

Anchor, a social media app similar to Instagram and Twitter that allows users to post content to anyone who follows them.

It does not allow text or photos to be posted. You can say that it is a unique social platform to create podcasts.

Waves are sound bites that last two minutes and can be recorded and posted to Anchor or other social media platforms such as Twitter.

Anchor users (or Anchors, as they are also known) can respond to these waves with their own waves.

Anchors can also edit audio using the app’s audio editor. This allows anchors to record and edit audio without any prior experience.