UX design is an essential component of a positive user experience. UX design must be included in a product or website that is visually appealing.
You’re probably shopping online or looking for airline tickets on the internet, so you are experiencing a website. Does it feel seamless? Did it feel cluttered or seamless when you searched for the desired flight times?
UX design is an essential feature of web design. It enhances the user’s need to have a seamless experience.
UX design is a complicated process that involves many elements and concepts. It is crucial for any company that wants to create a product or website that is successful.
This article will explore the UX design concepts and the five elements that make up the user experience.
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What is UX Design?
UX design plays a critical role in creating a user-centric experience.
Kevin Mann, Clutch Senior UX Design Designer, describes UX design as “[about] designing things that people interact (physical or digital), that are simple to use, useful to their daily lives, & are enjoyable to interact with.”
UX design refers to creating tangible and digital objects that people can interact with.
UX design should have the overall goal to increase customer satisfaction and loyalty through seamless interaction with products or sites.
“As a UX designer, you have to research your target audience…everything starts with the user,” Mann said.
It is essential to understand the five elements of UX design before you start a UX project.
This guide explains the role of UX design in the overall design.
Five elements of UX design
- Strategy
- Scope
- Structure
- Skeleton
- Surface
1. Strategy
Strategy is the foundation for a successful UX design project.
It is crucial to determine how user expectations and business objectives can be combined during the strategy phase. A designer should gather information from the user to help in this process.
The designer can conduct focus groups or take surveys to learn more about the user’s needs and pain points. These insights can improve the design.
If your company wants to build an app that users can personalize for their business, it might be useful to collect data about what users want. What is the color? Is it text or color? Does it seem like something that was not in your team’s head?
Strategy is one of five elements in UX design. It combines brand identity, business goals, and user feedback to form the foundation of your design.
2. Scope
Designers will now move on to the scoping phase after the strategy phase has been completed.
The scope is the final phase that defines all aspects of a product, service, or website. This allows designers to identify the features and functions of the product.
The scope consists of two parts: content requirements and functional requirements.
- Functional requirements Add the necessary functions
- Your app must allow the user to navigate around.
- Content requirements Include the features that will add value to your product
- Your app could include audio and allow users to navigate to different sections.
The scoping phase is one of five elements. It helps the design team to define the purpose and goal of the product. This benefits the end user.
3. Structure
The structure is the third element in UX design.
The structure phase is the stage where the designer organizes and designs the system. It is based on two interactions.
- Interaction design builds on the functionalities.
- How are navigation arrows placed on your app, for example? Are they clear? Are they towards the top or bottom? Which position helps users navigate most efficiently?
- Information architecture This will help you to organize the content.
- How do you describe your services to users on the main screen? Are you taking it step-by-step? Is it organized by topic? Which makes the most sense to the user?
The structure is one of five essential elements of UX design. Users are less likely to engage with products or services if they don’t have a well-organized structure.
4. Skeleton
The skeleton phase is the fourth element in UX design.
This phase is where the designer integrates user interface elements with experiences. This element is where wireframes and mockups are often created.
Three main aspects make up the skeleton phase:
- Interface design
- Navigational design
- Information design
These aspects ensure that the design is presented and easy to understand by users.
The app designer will, for example, want to ensure that the information on the app is easily accessible from all screens. This phase focuses on the most important, yet small, components.
The skeleton phase is one of five elements of UX Design. It focuses on subtle but crucial movements that help users understand the product.
5. Surface
This is the final component of UX design.
The designer finishes the product surface phase. This includes visual layout, colors, and other details.
These are the interfaces the user will use in the final product, subject to any updates.
The surface phase is one of five elements in UX design. It combines all the hard work of your team into a ready-to-use product for testing or approval.
In practice, five elements of UX design
UX design focuses on the most important customer and consists of five components.
The strategy phase is about identifying how to align business goals and user expectations. Before moving into the structure phase, the features are defined for the user.
The skeleton phase combines everything while focusing on smaller features that improve user interaction. The final element, called the surface phase, is the final product. It includes all design features.
Understanding the basics of UX design can help your product stand out to your target audience.
