BRAND VIDEO Griffis Residential
Leading real estate investment company Griffis Residential needed an investor-facing brand commercial that showcased the firm’s culture, investment philosophy, and property portfolio to potential investors in support of a fundraising campaign for their latest investment fund.
Kobe Studios employed an interview-driven format that would deliver these value propositions directly from the executive team while still maintaining an authentic and unscripted feel.
The fund closed in late April 2020, shortly after the onset of the COVID-19 pandemic in the United States. Despite the market volatility and economic uncertainty surrounding that period, the video generated over 10,000 views and the campaign surpassed fundraising goals by 20%.Get in touch with Kobe Studios